TATA HEXA - MANIFESTO

TitleTATA HEXA - MANIFESTO
ClientTATA HEXA
Product / ServiceAUTOMOBILES
CategoryA11. Visual Effects
EntrantSTORYTELLERS.IN Mumbai, INDIA
Idea Creation FCB INTERFACE Mumbai, INDIA
Production STORYTELLERS.IN Mumbai, INDIA

Brief Explanation

‘whatever it takes’ which is manifested in the film, via a host of depictions ranging from visuals of the car captured in different terrains like rocky paths, snow covered mountains, rivers and city roads. A montage of individual stories run parallel to visuals of the car in these different terrains - from a bare-bodied snow runner to a hurdler sprinting across geysers, and a racing mountain biker to a female Samurai.

Credits

Name Company Position
Donovan Dsouza FCBUlka creative head