THROUGH THE DARK

Short List
TitleTHROUGH THE DARK
ClientGOOGLE
Product/ServiceGOOGLE PLAY MUSIC
CategoryA10. Animation
EntrantR/GA SYDNEY, AUSTRALIA
Idea Creation R/GA SYDNEY, AUSTRALIA
Media Placement ESSENCE DIGITAL Singapore, SINGAPORE
PR POEM GROUP Sydney, AUSTRALIA
Production R/GA SYDNEY, AUSTRALIA
Production 2 EXIT FILMS Melbourne, AUSTRALIA
Production 3 XYZ STUDIOS Melbourne, AUSTRALIA

Brief Explanation

Through the Dark tells the story of a father and his son’s battle with leukemia. The interactive film is told in two halves, the Dark and the Light, with matching imagery revealed by rotating your mobile. For example, black footsteps in white snow become white roots in black soil. We see father and son in a series of situations, together and apart: walking through the snow, in hospital, under a streetlight, inside an MRI scanner, under the stars. Reflecting the intense emotions that a battle with cancer can bring, powerful imagery features throughout. A black wolf. Black crows. In one climactic scene, the son’s boat plummets into the Dark and he swirls underwater, until later swimming back towards the Light. Father and son face danger and isolation, turmoil and calm, until finally walking side-by-side through the snow again. The son now takes his own path, leaving his father behind.

Credits

Name Company Position
Hamish Stewart R/GA Sydney EXECUTIVE CREATIVE DIRECTOR
Michael Armstrong R/GA Sydney CREATIVE DIRECTOR
Blake Kus R/GA Sydney ASSOCIATE TECHNOLOGY DIRECTOR
Jess Bateman R/GA Sydney DESIGNER
Shruti Rai R/GA Sydney SENIOR EXPERIENCE DESIGNER
Aaron George R/GA Sydney SOFTWARE ENGINEER
Kate Allan R/GA Sydney COPYWRITER
Justine Cusack R/GA Sydney SOCIAL STRATEGIST
Cory Nicely R/GA Sydney MARKETING SCIENCES MANAGER
Julia Rush R/GA Sydney PRODUCER
Natalie Brend R/GA Sydney SENIOR ACCOUNT DIRECTOR
Jeff Donios R/GA Sydney SENIOR TECHNOLOGY DIRECTOR
Gertjan Leppers R/GA Sydney EXECUTIVE PRODUCTION DIRECTOR
Mike Daly Exit Films DIRECTOR
Kim Wildenburg Exit Films EXECUTIVE PRODUCER
Marco Palmieri XYZ Studios LEAD ANIMATOR
Richard Osellame XYZ Studios SENIOR TD
Stevie Watkins XYZ Studios CG LEAD
Garett Mayow XYZ Studios EXECUTIVE PRODUCER
Eran Hilleli XYZ Studios LEAD DESIGNER
Gina Moore XYZ Studios CG ARTIST
Tim Murphy XYZ Studios CG ARTIST
Heath Pagram XYZ Studios ANIMATOR
Eran Hilleli XYZ Studios ANIMATION DIRECTOR
Links
Website URL