Title | LAZADA - BLASTOFF |
Brand | LAZADA GROUP |
Product / Service | E-CART SERVICES |
Category | A01. Direction |
Entrant | DIRECTORS THINK TANK Petaling Jaya, MALAYSIA |
Idea Creation | LEO BURNETT Kuala Lumpur, MALAYSIA |
Production | DIRECTORS THINK TANK Petaling Jaya, MALAYSIA |
Name | Company | Position |
---|---|---|
Andrew Low | Leo Burnett Malaysia | Executive Creative Director |
Andrew Leong | Leo Burnett Malaysia | Managing Partner |
Abby Tai | Leo Burnett Malaysia | Senior Art Director |
Wong Jing Wei | Leo Burnett Malaysia | Senior Copywriter |
Roseniyati Abdullah | Leo Burnett Malaysia | Agency Producer |
April Toh | Leo Burnett Malaysia | Senior Account Director |
Rajay Singh | Directors Think Tank Sdn. Bhd | Film Director |
Heng Tek Nam | Directors Think Tank Sdn. Bhd | Executive producer |
Heng De Shen | Directors Think Tank Sdn. Bhd | Line Producer |
Lee Wing Lok | DOP | |
ASAP Production | ASAP Production | Hong Kong Prod. Support |
Carson Ng | ASAP Production | Support Producer |
Thomas Yuen | ASAP Production | Support Production Manager |
Cheung Wing Chuen | ASAP Production | Support Production Manager |
Affandi Jamaludin | Mirage Post Sdn. Bhd | Editor |
VHQ KL | VHQ KL | Post Production |
Fuse Adventures in Audio Malaysia | Fuse Adventures in Audio Malaysia | Audio House |
This is a story about childhood dreams, and about how the right gift can make a child’s dream come true. A young boy dreams of going to space. He fantasises about building a rocket, being an astronaut, and even tries to experience zero G in a swimming pool. He has a little homemade cardboard rocket that he tries to “blast off” into space with. And throughout the film we see his dream slowly die as reality begins to set in. But in the end, his father, through the purchase of a simple planetarium projector keeps his son’s dream alive, and in a way, helps him live it. It is a story about how we houldn’t give up on our childhood dreams. Because our dreams define us, and they are what make us great.