GOOD MOOD WATER BAD & GOOD CHOICES

Short List
TitleGOOD MOOD WATER BAD & GOOD CHOICES
ClientPT. SUNTORY GARUDA BEVERAGE
Product / ServiceGOOD MOOD WATER
CategoryA07. Use of Original Music
EntrantSONG ZU SINGAPORE Singapore, SINGAPORE
Idea Creation ARCADE Singapore, SINGAPORE
Production ARCADE Singapore, SINGAPORE

Brief Explanation

*The ‘Good Mood Water’ interactive films are based on the insight that the difference between having a good day and a bad day can come down to the mood you choose to put yourself in. Both films star the same young male protagonist and chronicle the chain of events that follow him through a good day and a bad day. * The epic 2min 'bad day' film entitled 'The Bad Choice' runs in reverse chronology, opening on an apocalyptic scene and transporting the viewer through a series of domino events that take the protagonist back to a shop where he made the bad choice of picking another beverage over 'good mood'. Viewers are then invited to click onto 'The Good Choice' film. *’The Good Choice' film follows the same protagonist through the exact same day, where locations and characters are mirrored, but the chain of events is dramatically different, ending with the character starting a viral sensation. An ambitious unconventional approach for a market like Indonesia.

Credits

Name Company Position
Lindsay Jehan Song Zu Singapore Composer
Nathan Cavaleri Song zu Sydney Composer
Damian Waddell Song Zu Singapore Head of Sound Design
Ian Lew Song Zu Singapore Managing Director
Christoph Chrudimak ISH Director
Matt Cullen Arcade Singapore Creative Director
Gary Tranter Arcade Singapore Creative Director
Links
Video URL   |   Video URL