SAO BANG PHO 2017

TitleSAO BANG PHO 2017
BrandPRUKSA REAL ESTATE PUBLIC COMPANY LIMITED
Product / ServiceCHAPTER ONE SHINE (BANG PHO)
CategoryA04. Production Design / Art Direction
EntrantTHE FILM FACTORY Bangkok, THAILAND
Idea Creation OPTIMIST Bangkok, THAILAND
Production THE FILM FACTORY Bangkok, THAILAND

Credits

Name Company Position
Nanat Teparak Optimist Ltd Creative Director
Sivakorn Intapura Optimist Ltd. Design Director
Bhakpong Skonvitayanon Film Factory Co., Ltd. Director

Brief Explanation

Ads for selling condominium. To build awareness and encourage the purchase of this condo project. The location is important, but this condo project was built in one of the oldest communities in Bangkok. In order to solve this, we use art to change the way the viewers see this ancient community. We want to make them interested by letting them experience a modern feeling despite the location. We also use old popular Thai songs that we adapted and modernized. The old lyrics mention about beautiful women in the community, but we change it to talk about handsome then instead.

Links

Website URL