SAVE OUR SCALPS / HEADGEAR-COVER PLAN

TitleSAVE OUR SCALPS / HEADGEAR-COVER PLAN
ClientUNILEVER
Product / ServiceCLEAR SHAMPOO
CategoryA06. Editing
EntrantADK Tokyo, JAPAN
Idea Creation ADK Tokyo, JAPAN
Media Placement ADK Tokyo, JAPAN
PR ADK Tokyo, JAPAN
PR 2 MATERIAL Tokyo, JAPAN
Production AOI PRO. INC. Osaki, Tokyo, JAPAN
Production 2 TOW Tokyo, JAPAN

Brief Explanation

“CLEAR Headgear-Cover Plan. A Salute to Headgear Warriors.” is a statement video that expresses the pride, significance, objective, and functionality of wearing headgear, as well as concerns for scalps. This message is emotionally expressed through the original hip hop music created by sampling the march “Pomp and Circumstance.”

Credits

Name Company Position
Kenji Tamagawa ADK Creative Director
Kazuma Aoki ADK Copywriter
Shotaro Nieda ADK Interactive Creative Director
Yoshiyasu Ichikawa ADK Planner
Shohei Okamoto ADK Art Director
Taiki Kato ADK Art Director
Noriko Suemoto ADK Media Planner
Hiroki Miyake ADK Content Producer
Takeshi Nishio ADK Account Director
Ryo Hirayama ADK Account Manager
Satoshi Ichishima ADK Account Executive
Hisaya Kato AOI Pro. Film Producer
Takuma Iso AOI Pro. Film Production
Tsutomu Okutomi AOI Pro. Production Manager