WOW

TitleWOW
ClientA MILD / HANJAYA MANDALA SAMPOERNA TBK
Product / ServiceTOBACCO
CategoryA01. Direction
EntrantTHE SWEET SHOP Bangkok, THAILAND
Idea Creation BATES CHI & PARTNERS Jakarta, INDONESIA
Idea Creation 2 PT. HANJAYA MANDALA SAMPOERNA TBK Jawa Timur, SINGAPORE
Media Placement BATES CHI & PARTNERS Jakarta, INDONESIA
Media Placement 2 PT. HANJAYA MANDALA SAMPOERNA TBK Jawa Timur, SINGAPORE
PR BATES CHI & PARTNERS Jakarta, INDONESIA
PR 2 PT. HANJAYA MANDALA SAMPOERNA TBK Jawa Timur, SINGAPORE
Production THE SWEET SHOP Bangkok, THAILAND

Brief Explanation

Ready or not, today's generation is here and ready to declare their presence to the world. They don’t' afraid to show themselves and speak their mind. Awed by their flashy and shocking act, we became mesmerized and silently mutter, "WOW".

Credits

Name Company Position
Martin Aamund The Sweet Shop Director
Muhammad Reza Maulana Bates Chi & Partners Chief Creative Officer
Keumala Dewi Bates Chi & Partners Agency Producer
Daniel Ho The Sweet Shop Managing Director / Executive Producer
Laura Geagea The Sweet Shop Executive Producer
Julian Hohndorf The Sweet Shop Cinematographer
Kurniawan Hatigoran Bates Chi & Partners Copywriter
Ivan Irwan Bates Chi & Partners Art Director