RE-THINK SPEED

Gold Spike
TitleRE-THINK SPEED
BrandTAC
Product / ServiceRE-THINK SPEED TOWARDS ZERO CAMPAIGN
CategoryA11. Visual Effects
EntrantBLACKBIRD Sydney, AUSTRALIA
Idea Creation CLEMENGER BBDO MELBOURNE, AUSTRALIA
Production FINCH Sydney, AUSTRALIA

Credits

Name Company Position
Nicholas Ponzoni Blackbird VFX Supervisor

Brief Explanation

The Transport Accident Commission launched a provocative campaign urging people to rethink the speeds they drive at. It depicts seven different outcomes in an incident between a young boy on a bike and a car approaching at seven different speeds.