| Title | VOTE NO TO STUPID |
| Brand | KEEP FUTURE ON TRACK (LOCAL CITIZEN’S GROUP) |
| Product / Service | PUBLIC AWARENESS |
| Category | E03. Special Build |
| Entrant | ASATSU-DK Tokyo, JAPAN |
| Idea Creation | ASATSU-DK Tokyo, JAPAN |
| PR | VECTOR GROUP Tokyo, JAPAN |
| Production | OCTAVE NIBAN-KOBO PRODUCTIONS Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| Naohiro Togawa | ADK | Creative Director |
| Yuta Kaneko | ADK | Planner |
| Yuichiro Joshua Okada | ADK | Planner |
| Saori Kiryu | VECTOR GROUP Platinum, inc. | CEO |
| Yosuke Fujii | VECTOR GROUP Platinum, inc. | PR Consultant |
| Sohei Kan | VECTOR GROUP Platinum, inc. | PR Consultant |
| Atsushi Tokuue | NIBAN-KOBO | Producer |
| Yoshitomo Yao | NIBAN-KOBO | Director |
| Nobuya Imai | NIBAN-KOBO | Director |
| Etsuko Akiba | Freelance | Art |
By creating impactful installation which questioned the construction of MEGA sports park, we not only succeeded in creating conversations among the citizens, but also attracted national media who further amplified the news nationwide, effecting strongly on the result of the public voting. As a result, the vote against the sports park plan won by a landslide. A week later, the city decided to cancelled the plan, which is a VERY rare case in Japan where the government decision was overruled.