| Title | COUNTLESS COLORS |
| Brand | PACIFIC PAINT (BOYSEN) PHILS. |
| Product / Service | BOYSEN PAINTS |
| Category | E01. Non-Standard Indoor Advertising |
| Entrant | TBWA\SANTIAGO MANGADA PUNO Makati City, THE PHILIPPINES |
| Idea Creation | TBWA\SANTIAGO MANGADA PUNO Makati City, THE PHILIPPINES |
| Media | TBWA\SANTIAGO MANGADA PUNO Makati City, THE PHILIPPINES |
| PR | TBWA\SANTIAGO MANGADA PUNO Makati City, THE PHILIPPINES |
| PR 2 | HOW'S EVERYTHING Makati City, THE PHILIPPINES |
| Production | TBWA\SANTIAGO MANGADA PUNO Makati City, THE PHILIPPINES |
| Production 2 | HOW'S EVERYTHING Makati City, THE PHILIPPINES |
| Name | Company | Position |
|---|---|---|
| Melvin M. Mangada | TBWA\SANTIAGO MANGADA PUNO | Chief Creative Officer |
| Chino Jayme | TBWA\SANTIAGO MANGADA PUNO | Creative Director |
| Abi Capa | TBWA\SANTIAGO MANGADA PUNO | Copywriter |
| Kara Fillamor | TBWA\SANTIAGO MANGADA PUNO | Business Director |
| Katya Gozo | TBWA\SANTIAGO MANGADA PUNO | Account Supervisor |
| Raisa Landyan | TBWA\SANTIAGO MANGADA PUNO | Account Manager |
| John Chua | Ad Photo Inc | President |
| Romar Quiroz | TBWA\SANTIAGO MANGADA PUNO | Final Art |
| Dennis Carlos | TBWA\SANTIAGO MANGADA PUNO | Print Producer |
| Sunny Lucero\Cheese Bagnes\Maan dela Cruz | TBWA\SANTIAGO MANGADA PUNO | Agency Producer |
| Kiko de dios | TBWA\SANTIAGO MANGADA PUNO | Editor |
| Nolan Fabular | TBWA\SANTIAGO MANGADA PUNO | Post Production |
Art or ad? Boysen goes back to its origin to present the power of infinite color possibilities outdoors. Boysen mounts colorful outdoor murals that hook the audience— delivering the single-minded brand promise: countless colors. Without a word, Boysen stood from the clutter as it successfully hooks viewers with a colorful visuals that magnify the brand’s promise infinite selection of paint hues.