Title Brand Product / Service Entrant Company Location Award
A01 Innovative Technology
BRAINBAND
SAMSUNG AUSTRALIA / SAMSUNG BRAINBAND
LEO BURNETT SYDNEY AUSTRALIA
Short List
NO SALT RESTAURANT
ISHII CLINIC / ELECTRO ‘SALT-FLAVOURED’ FORK
J. WALTER THOMPSON JAPAN Tokyo JAPAN
Short List
DOT. THE FIRST BRAILLE SMARTWATCH
DOT INCORPORATION / DOT WATCH
SERVICEPLAN KOREA Seoul SOUTH KOREA
Short List
A02 Creative Innovation
LANDCRUISER EMERGENCY NETWORK
TOYOTA MOTOR CORPORATION AUSTRALIA / LANDCRUISER
SAATCHI & SAATCHI Sydney AUSTRALIA
HEARTBEAT
LEXUS AUSTRALIA / FC
M&C SAATCHI Sydney AUSTRALIA
Short List
OPEN ROAD PROJECT
TOYOTA / TOYOTA I-ROAD
DENTSU INC. Tokyo JAPAN
Short List
M.W.
YKK AP / YKK AP
PARTY Tokyo JAPAN
Short List
+ MET PROJECT
TANIZAWA SEISAKUSHO / + MET PROJECT (POT / LAMP)
J. WALTER THOMPSON JAPAN Tokyo JAPAN
Short List
MOTOREPELLENT: SAVING LIVES ONE RIDE AT A TIME
DUANG PRATEEP FOUNDATION / MOTOREPELLENT
BBDO BANGKOK THAILAND
Short List
TOUCHABLE INK
THAI SAMSUNG ELECTRONICS / THAI ASSOCIATION OF THE BLIND / TOUCHABLE INK
J. WALTER THOMPSON BANGKOK THAILAND
Grand Prix