CRAFTING
| Title | CRAFTING |
| Brand | YELLOW CAB PHILIPPINES |
| Product / Service | YELLOW CAB |
| Category | B04. Travel, Leisure, Retail, Restaurants & Fast Food Chains |
| Entrant | BBDO GUERRERO Makati City, THE PHILIPPINES |
| Idea Creation | BBDO GUERRERO Makati City, THE PHILIPPINES |
| Production | FLARE MANILA Makati City, THE PHILIPPINES |
Credits
| Name | Company | Position |
|---|---|---|
| Michelle Edu | BBDO GUERRERO | Art Director |
| Hanna Diaz | BBDO GUERRERO | Account Director |
| Patricia Santos | BBDO GUERRERO | Account Manager |
| David Wright | BBDO GUERRERO | Head of Integrated Production |
| Rutherford Celino | BBDO GUERRERO | Video Editor/Motion Designer |
| Anj dela Calzada | Just Add Water | Producer |
| Carl Graham | Freelance | Director |
| David Guerrero | BBDO Guerrero | Creative Chairman |
| Dale Lopez | BBDO Guerrero | Executive Creative Director |
| Meggy De Guzman | BBDO Guerrero | Creative Director |
Brief Explanation
Our tiny chef searches for the perfect flatllay to showcase his pizza. Nothing seems up to par though. He goes through countless revisions before ending up with his original idea in the first place. Such is the problem when you get a thumb-made pizza from the app - that you work with your thumbs.