Title | KINDLE FILM 2 (LIBRARY) |
Brand | AMAZON INDIA |
Product / Service | KINDLE |
Category | A04. Durable Consumer Goods |
Entrant | OGILVY & MATHER Bangalore, INDIA |
Idea Creation | AMAZON Bangalore, INDIA |
Production | CURIOUS Mumbai, INDIA |
Name | Company | Position |
---|---|---|
Kainaz Karmakar | Ogilvy & Mather | Executive Creative Director |
Harshad Rajadhyaksha | Ogilvy & Mather | Executive Creative Director |
Ramakrishnan Hariharan | Ogilvy & Mather | Senior Creative Director |
Nishant Jethi | Ogilvy & Mather | Creative Director Art |
Vinay Pawaskar, Ashok Karkala, Mahesh Ambaliya, Harshada Shinde, Vikrant Rajan | Ogilvy & Mather | Creative Team |
Kiran Ramamurthy | Ogilvy & Mather | Senior Vice President |
Megha Jadhav | Ogilvy & Mather | Client Services Director |
Deepa Kalwani | Ogilvy & Mather | Account Director |
Avni Rao | Ogilvy & Mather | Account Director |
Tanushree Dutta | Ogilvy & Mather | Senior Account Executive |
Sreenesh Bhat | Ogilvy & Mather | Senior Vice President (Planning) |
Shreyaa Ranjan | Ogilvy & Mather | Group Head (Planning) |
Aarati Kakkad | Curious | Director |
Shahzad Bhagwagar | Curious | Producer |
We see a grandmother and her grandson travelling in a plane. The grandmother is reading on the Kindle. She looks disappointed as the book gets over and wakes her grandson up. Her grandson wakes up, chooses a book from Kindle’s vast library and picks a new book for the grandmother to read. While the grandson goes back to sleep, the grandmother happily starts reading her new book.