WILD HORSE CHASE

Short List
TitleWILD HORSE CHASE
ClientHONDA AUSTRALIA
Product / ServiceHONDA CR-V
CategoryA05. Cars & Automotive Products & Services
EntrantLEO BURNETT MELBOURNE, AUSTRALIA
Idea Creation LEO BURNETT MELBOURNE, AUSTRALIA
PR LEO BURNETT MELBOURNE, AUSTRALIA

Brief Explanation

‘Wild Horse Chase’ tells the story of little girl who is determined to replace her broken pink toy horse. Her dad goes along with her solution to the problem, driving her to ‘Ranch of the Rainbow’, a place where coloured horses are bred. There, she spots the ultimate replacement - a spirited pink horse. With the help of the head of the ranch, they pursue and corner it. The girl calms the flighty horse, forming the ultimate bond. Seeing this, the girl’s younger brother deliberately snaps the head off his toy dinosaur. The ad concludes with a roaring T-Rex chasing the CR-V down the road.

Credits

Name Company Position
Jason Williams Leo Burnett Melbourne Chief Creative Officer
Joe Hill Leo Burnett Melbourne Senior Art Director
Garret Fitzgerald Leo Burnett Melbourne Senior Copywriter
Cinnamon Darvall Leo Burnett Melbourne Senior Agency Producer
Chris Ivanov Leo Burnett Melbourne Group Account Director
Jaime Morgan Leo Burnett Melbourne Senior Account Director
Ilona Janashvili Leo Burnett Melbourne Director of Integrated Strategy
Hamish Rothwell Goodoil Films Director
Sam Long Goodoil Films Executive Producer
Crighton Bone Goodoil Films Director Of Photography
Guy Treadgold Goodoil Films Production Designer
Peter Sciberras Method Studios Editor
Colin Renshaw ALT VFX VFX & Supervisor
Sam Hopgood SoundLounge Sound Engineer
Lizzie Haussegger SoundLounge Sound Producer