45 KG

Bronze Spike
Title45 KG
ClientA.P. HONDA
Product / ServiceA.P. HONDA BLOOD DONATION
CategoryA15. Charities & Appeals
EntrantDENTSU ONE Bangkok, THAILAND
Idea Creation DENTSU ONE Bangkok, THAILAND
Production SUNSHINE ETC Bangkok, THAILAND

Brief Explanation

As an authorized distributor of Honda motorcycle in Thailand, A.P. Honda is notably known as a great contributor to society in which actively participates in blood donation campaigns. A.P. Honda want to help raise awareness for blood donation among those donors who are in different stages of donation lifecycle. Knowing that not only blood transfusion plays a vital role in saving humans’ lives, but also we want to demonstrate how it can help people around a patient such as their family members who love them most and await the return of patients. The video dramatically shows touching story, which will make people learn and realize the value of donation that is greater than what they are thinking.

Credits

Name Company Position
Subun Khow DENTSU ONE (BANGKOK) Chief Creative Officer
Subun Khow DENTSU ONE (BANGKOK) Chief Creative Officer
Monchai Visuttinont DENTSU ONE (BANGKOK) Creative Director
Monchai Visuttinont DENTSU ONE (BANGKOK) Creative Director
Sutassarin Ankumpoch DENTSU ONE (BANGKOK) Copywriter
Tanachai Sutthisereesakul DENTSU ONE (BANGKOK) Senior Art Director
Vorawit Prakornkaew DENTSU ONE (BANGKOK) Head of Production
Thitiporn Punsakul DENTSU ONE (BANGKOK) Account Management Director
Thanisorn Baingern DENTSU ONE (BANGKOK) Group Account Director
Kumphol Witpiboolrut SUNSHINE-ETC CO., LTD. Director
Thanakrit Wongwaraphan SUNSHINE-ETC CO., LTD. Assistant Director
Prapope Duangpikool SUNSHINE-ETC CO., LTD. Cinematographer/D.O.P
Manop Boonwipas SUNSHINE-ETC CO., LTD. Editor
Khanuengnit Wichitsakonkit SUNSHINE-ETC CO., LTD. Producer
Terdsak Janpan Cine Digital Sound Studio Co., Ltd. Sound Designer