THE OPPONENT

Short List
TitleTHE OPPONENT
ClientMEAT & LIVESTOCK AUSTRALIA
Product / ServiceBEEF
CategoryA01. Food
EntrantBMF ADVERTISING Sydney, AUSTRALIA
Idea Creation BMF ADVERTISING Sydney, AUSTRALIA
Production REVOLVER/WILL O'ROURKE Sydney, AUSTRALIA

Brief Explanation

The film portrays how challenges you face during the day are your greatest and toughest opponent. We focus on three women as they overcome 'the Day' with the energy that Beef gives them to go again and again and again.

Credits

Name Company Position
Cam Blackley BMF Executive Creative Director
Kura Tyerman BMF Head of Client and Business Innovation
Tim Bishop BMF Associate Creative Director
Ben Pearce BMF Art Director
Jonty Bell BMF Copywriter
Lincoln Grice BMF Head of Design
David Warren BMF Group Planning Director
Will Woods BMF Account Director
Melanie Pisani BMF Account Manager
Emma Friend BMF Senior Content Producer
Matt Devine Revolver/ Will O'Rourke Director
Michael Ritchie Revolver/ Will O'Rourke Managing Director and Executive Producer
Pip Smart Revolver/ Will O'Rourke Executive Producer and Producer
Jamie Watson Heckler VFX Supervisor
Dan Lee The Butchery Editor
Johnny Green and Ross Symington Rumble Studios Music
Tone Aston Rumble Studios Sound Designer
Shelley Farthing Dawe Independent DOP Lighting Cameraman