STOP IT AT THE START
Short List
| Title | STOP IT AT THE START |
| Brand | AUSTRALIAN GOVERNMENT: DEPARTMENT OF SOCIAL SERVICES |
| Product / Service | NATIONAL PREVENTION CAMPAIGN TO REDUCE VIOLENCE AGAINST WOMEN |
| Category | A14. Public Sector & Awareness Messages |
| Entrant | BMF ADVERTISING Sydney, AUSTRALIA |
| Idea Creation | BMF ADVERTISING Sydney, AUSTRALIA |
| Production | FINCH Sydney, AUSTRALIA |
| Contributing | ALT.VFX Sydney, AUSTRALIA |
| Contributing 2 | SONAR MUSIC Sydney, AUSTRALIA |
Credits
| Name | Company | Position |
|---|---|---|
| Cam Blackley | BMF | Executive Creative Director |
| Tim Bishop | BMF | Associate Creative Director & Copywriter |
| Bettina Clark | BMF | Art Director |
| Tom Johnson | BMF | Copywriter |
| Christina Aventi | BMF | Executive Planning Director |
| Hugh Munro | BMF | Head of Planning |
| Kura Tyerman | BMF | Head of Client and Business Innovation |
| Kyle Abshoff | BMF | Account Director |
| Siena Shuttler | BMF | Account Manager |
| Mel Herbert | BMF | Senior Agency Producer |
| Derin Seale | FInch | Director |
| Karen Bryson | Finch | Producer |
| Drew Thompson | ARC | Editor |
| Matt Toll | N/A | DOP Lighting Cameraman |
| Clare Yardley | BMF | Creative Services Director |
Brief Explanation
Violence against women doesn’t just start – it grows from a young age and it begins with disrespect. When adults make excuses like “he did it because he likes you”, they unwittingly allow violence against women to grow.