MOTHERS
Bronze Spike
| Title | MOTHERS |
| Brand | PEDIGREE |
| Product / Service | MOTHER'S DAY CAMPAIGN |
| Category | A01. Food |
| Entrant | BBDO BANGKOK, THAILAND |
| Idea Creation | BBDO BANGKOK, THAILAND |
| Production | THE FILM FACTORY Bangkok, THAILAND |
Credits
| Name | Company | Position |
|---|---|---|
| Suthisak Sucharittanonta | BBDO Bangkok | Chief Creative Officer |
| Anuwat Nitipanont | BBDO Bangkok | Executive Creative Director |
| Park Wannasiri | BBDO Bangkok | Creative Director |
| Thanan Srisukh | BBDO Bangkok | Art Director |
| Lapasrada Sevikul | BBDO Bangkok | Account Manager |
| Sureeporn Santisuk | BBDO Bangkok | Group Client Service Director |
| Panupak Siripakdee | BBDO Bangkok | Art Director |
| Thiti Boonkerd | BBDO Bangkok | Copywriter |
| Vachira Pashekrepapon | BBDO Bangkok | Copywriter |
Brief Explanation
The film tells the story as a typical Mother's day commercial as it shown how various mothers dedicatedly taking care of their children in many ways. The story later reveals that the 'children' are not human but are actually their pet dogs, portraying the insights of how Thai dog owners love their dogs like their own children, like they are mothers to them.