Title Brand Product / Service Entrant Company Location Production Company Location Award
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, document
THE KIWI SCEPTICS
AIR NEW ZEALAND / AIRLINE
HOST Sydney / THE JAMBOREE Sydney AUSTRALIA
Grand Prix
A04 Best Use of Brand Sponsorship Integration (where there is no product overtly displayed in the film,
DONATION GLASSES
MARS NZ / PEDIGREE ADOPTION DRIVE
COLENSO BBDO Auckland / FINCH Auckland NEW ZEALAND
Gold Spike
A01 Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or mi
THE GREAT CRUSADE
QANTAS / AIRLINE
WONDER Sydney AUSTRALIA
Silver Spike
A06 Best Use or Integration of Experiential Events
MAKE TV
SONY / MAKE.BELIEVE
PARTY Tokyo / DENTSU Tokyo JAPAN
Silver Spike
ENERGY PLAYGROUND
KRAFT PHILIPPINES / TIGER BISCUITS
ACE SAATCHI & SAATCHI Manila THE PHILIPPINES
Silver Spike
A10 Best Integrated Content Campaign
THE SECRET IDOL
EZAKI GLICO / ICE NO MI
DENTSU KANSAI Osaka / THREE AND CO. Osaka JAPAN
Silver Spike
A01 Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or mi
PARALLEL PATHS
IBM / LOTUS NOTES
OGILVY BEIJING CHINA
Silver Spike
A10 Best Integrated Content Campaign
NEW THINKER'S INDEX
HYUNDAI MOTOR COMPANY / FUEL-EFFICIENT VEHICLES
MICROSOFT ADVERTISING Singapore / INNOCEAN WORLDWIDE Seoul SOUTH KOREA
Silver Spike
A05 Best Use or Integration of User-Generated Content
HATSUNE MIKU
GOOGLE / GOOGLE CHROME
HAKUHODO Tokyo JAPAN
Silver Spike
A07 Best Use or Integration of Music
HATSUNE MIKU
GOOGLE / GOOGLE CHROME
HAKUHODO Tokyo JAPAN
Silver Spike
A09 Best Use or Integration of Gaming and/or Digital Media
CHROME EXPERIMENT: RAMAYANA
GOOGLE / GOOGLE CHROME INDONESIAN LAUNCH
OGILVY & MATHER SINGAPORE SINGAPORE
Silver Spike
A07 Best Use or Integration of Music
COME ON, INDONESIA CAN!
UNILEVER / MALE GROOMING BRANDS
MINDSHARE Jakarta INDONESIA
Bronze Spike
THE SHIP SONG PROJECT
SYDNEY OPERA HOUSE / SYDNEY OPERA HOUSE
THE MONKEYS Sydney AUSTRALIA
Bronze Spike
A10 Best Integrated Content Campaign
SPARKLE YOUR IMAGINATION
KIRIN BREWERY / HYOKETSU
DENTSU Tokyo / RHIZOMATIKS Tokyo JAPAN
Bronze Spike
A09 Best Use or Integration of Gaming and/or Digital Media
FACE BOOM!
HONDA / HONDA
DENTSU Tokyo / KAIBUTSU Tokyo JAPAN
Bronze Spike
A05 Best Use or Integration of User-Generated Content
THE SPARKLE PROJECT
SAMSUNG ELECTRONICS / SAMSUNG GALAXY NOTE
LEO BURNETT ADVERTISING Kuala Lumpur MALAYSIA
Bronze Spike
A01 Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or mi
MEET THE EXTRAS
KIA / KIA CERATO HATCH
INNOCEAN WORLDWIDE AUSTRALIA North Sydney AUSTRALIA FINCH Sydney AUSTRALIA
Bronze Spike
A05 Best Use or Integration of User-Generated Content
YOUR SONG
SAMSUNG ASIA / CONSUMER ELECTRONICS
CHEIL WORLDWIDE SINGAPORE SINGAPORE
A07 Best Use or Integration of Music
YOUR SONG
SAMSUNG ASIA / CONSUMER ELECTRONICS
CHEIL WORLDWIDE SINGAPORE SINGAPORE
A04 Best Use of Brand Sponsorship Integration (where there is no product overtly displayed in the film,
THE GREAT CRUSADE
QANTAS / AIRLINE
WONDER Sydney AUSTRALIA
Short List
COOL DANCING BATH MAKES NAUGHTY KIDS HAPPY
JOHNSON & JOHNSON / JOHNSON'S BABY PRODUCTS
OMD TAIWAN Taipei CHINESE TAIPEI
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, document
IMPOSSIBLE AIRFIELD
DEFENCE FORCE RECRUITING / ROYAL AUSTRALIAN AIR FORCE
GEORGE PATTERSON Y&R Melbourne AUSTRALIA
Short List
A06 Best Use or Integration of Experiential Events
LOVE LETTERS
JASON SMITH / FONT LIBRARY
BBH CHINA Shanghai CHINA
A03 Best Brand or Product Integration into a Feature Film, Existing TV Show and/or Series
HONEYMOON DOWN UNDER
TOURISM AUSTRALIA / TOURISM AUSTRALIA
OMD INDIA Mumbai INDIA
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, document
HATSUNE MIKU
GOOGLE / GOOGLE CHROME
HAKUHODO Tokyo JAPAN
A03 Best Brand or Product Integration into a Feature Film, Existing TV Show and/or Series
HATSUNE MIKU
GOOGLE / GOOGLE CHROME
HAKUHODO Tokyo JAPAN
A09 Best Use or Integration of Gaming and/or Digital Media
REGAME
INTEL / INTEL
PARTY Tokyo JAPAN
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, document
DR YOU
GSK / PANADOL
MINDSHARE Singapore / GROUP M ESP Ho Chi Minh City SINGAPORE
A01 Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or mi
PROUD TO BE MALAYSIAN
UNILEVER / LIPTON TEA
MINDSHARE MALAYSIA Kuala Lumpur / CRETAURE COMMUNICATIONS Petaling Jaya MALAYSIA
A03 Best Brand or Product Integration into a Feature Film, Existing TV Show and/or Series
THE LITTLE WARRIOR
LIFEBUOY / HANDWASH
MINDSHARE Mumbai INDIA
A05 Best Use or Integration of User-Generated Content
FOURTH PRINCESS
HINDUSTAN UNILEVER / CLINIC PLUS SHAMPOO
MINDSHARE Mumbai INDIA
A06 Best Use or Integration of Experiential Events
THE LITTLE WARRIOR
LIFEBUOY / HANDWASH
MINDSHARE Mumbai INDIA
REAL MEN SURPRISE THEIR DATES
UNILEVER PHILIPPINES / DOVE DEO MEN
OGILVY & MATHER PHILIPPINES Makati City THE PHILIPPINES
A04 Best Use of Brand Sponsorship Integration (where there is no product overtly displayed in the film,
PUTUSAN AKHIR
INTEL / 2ND GEN CORE PROCESSORS
OMD Singapore / ESPN STAR SPORTS Singapore SINGAPORE
STEP INSIDE THE CIRCUIT
JOHNNIE WALKER / WHISKY FORMULA ONE SPONSORSHIP
IRIS WORLDWIDE Singapore SINGAPORE
Short List
A01 Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or mi
BEIJING DUCK
T.C. PHARMACEUTICAL INDUSTRIES / SUNSNACK
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND
A10 Best Integrated Content Campaign
THE SPARKLE PROJECT
SAMSUNG ELECTRONICS / SAMSUNG GALAXY NOTE
LEO BURNETT ADVERTISING Kuala Lumpur MALAYSIA
Short List
WARP SPEED GAME
KT / OLLEH
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
A06 Best Use or Integration of Experiential Events
GOD'S OWN DELIVERY BOYS
BENNETT, COLEMAN & CO. / THE TIMES OF INDIA - KERALA EDITION LAUNCH
JWT Mumbai INDIA
A01 Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or mi
MTV VJ JOSE KIDNAPPED
UNILEVER / AXE SHOWER GEL
MINDSHARE Mumbai INDIA
A03 Best Brand or Product Integration into a Feature Film, Existing TV Show and/or Series
LITTLE BIG FILMMAKER - CHILLAR PARTY
UNILEVER / SURF EXCEL
MINDSHARE Mumbai INDIA
A09 Best Use or Integration of Gaming and/or Digital Media
MTV VJ JOSE KIDNAPPED
UNILEVER / AXE SHOWER GEL
MINDSHARE Mumbai INDIA
A10 Best Integrated Content Campaign
MTV VJ JOSE KIDNAPPED
UNILEVER / AXE SHOWER GEL
MINDSHARE Mumbai INDIA
CORNETTO "LUV REELS" TAKE 2
HINDUSTAN UNILEVER / ICE CREAM
MINDSHARE Mumbai INDIA
A05 Best Use or Integration of User-Generated Content
MOVIE BY KIDS IN A MOVIE FOR KIDS
UNILEVER / SURF EXCEL
MINDSHARE Mumbai INDIA
EURO 2012 DUBSTEP DANCE CONTEST
KIA MOTORS CORPORATION / KIA MOTORS
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
A10 Best Integrated Content Campaign
EURO 2012 DUBSTEP DANCE CONTEST
KIA MOTORS CORPORATION / KIA MOTORS
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
SINGAPORE SESSIONS
EDB / PROMOTING SINGAPORE AS A GLOBAL BUSINESS CENTRE
MEC ASIA PACIFIC Singapore SINGAPORE
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, document
MTV CAPTAIN'S SHACK
DIAGEO INDIA / CAPTAIN MORGAN RUM
BBH INDIA Mumbai / VIACOM 18 mumbai INDIA
A09 Best Use or Integration of Gaming and/or Digital Media
UNIQLO HAPPY RIBBON
UNIQLO / UNIQLO
DENTSU Tokyo JAPAN