Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location Production Company Location Award
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
ROCKETEER
NUTRIGREEN - LDF CORDYCEPS
HEALTH SUPPLEMENT 		LEO BURNETT Hong Kong HONG KONG THE FILM FACTORY Hong Kong HONG KONG
VIDEO GAME
UNILEVER INDONESIA
LIFEBUOY PUMP PACK 		LOWE INDONESIA Jakarta INDONESIA IMAGINEKA Jakart INDONESIA
COMFIRM
DK HEALTH PRODUCT
NATUREGIFT SLIMMING COFFEE 		OGILVY & MATHER THAILAND Bangkok THAILAND PHENOMENA Bangkok THAILAND
COLOUR CELEBRATION
O.P. NATURAL PRODUCT CO.
ORIENTAL PRINCESS RANGE 		JWT BANGKOK THAILAND PHENOMENA Bangkok THAILAND
SPOTS
PT UNILEVER INDONESIA
POND'S ANTI BACTERIAL FACIAL SCRUB 		OGILVY INDONESIA Jakarta INDONESIA SEVEN SUNDAY FILMS Jakarta / THE FILM FACTORY LIMITED Bangkok INDONESIA / THAILAND
MANICURISTA
PROCTER & GAMBLE
SAFEGUARD 		ACE SAATCHI & SAATCHI Makati City THE PHILIPPINES FILMEX Makati City THE PHILIPPINES
HAMMER
BAYER PHILIPPINES
SARIDON HEADACHE RELIEF 		BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES REVOLVER STUDIOS Makati City THE PHILIPPINES
Silver
TRAVELLER
AYURNET HEALTHCARE
SHARP P GRANULES 		McCANN WORLDGROUP Mumbai INDIA FILM & SHOTS Mumbai INDIA
DIVA
UNILEVER
SURE 		LOWE SINGAPORE SINGAPORE BANG BANG FILMS Mumbai INDIA
BOXER
SCA TISSUE
TEMPO TISSUES 		PUBLICIS WORLDWIDE HONG KONG HONG KONG THE FILM FACTORY Hong Kong HONG KONG
ELEPHANT
PFIZER
VIAGRA 		McCANN HEALTHCARE Sydney AUSTRALIA 166 PRODUCTIONS Sydney AUSTRALIA
A06 Clothing, Footwear & Accessories
FASTRACK – COCKPIT
TITIAN INDUSTRIES
ACCESSORIES 		LOWE & PARTNERS SINGAPORE SINGAPORE CURIOUS FILMS Mumbai INDIA
BRING IT ON
ADIDAS INDIA
ADIDAS 		30 SECS OF FAME Mumbai INDIA 30 SECS OF FAME Mumbai INDIA
MILLIONAIRE KID
BATA PAKISTAN
B.FIRST SCHOOL SHOES 		JWT Karachi PAKISTAN AZAD FILMS Karachi PAKISTAN
PINK ELEPHANT
MIKI SHOKO
CHILDREN'S CLOTHING BRAND 		DENTSU CREATIVE X Tokyo JAPAN DENTSU CREATIVE X Tokyo / PROTEAN IMAGE GROUP Venice JAPAN / USA
SOCCERBALL
MIKI SHOKO
CHILDREN'S CLOTHING BRAND 		DENTSU CREATIVE X Tokyo JAPAN / PROTEAN IMAGE GROUP Venice / USA
VAN HEUSEN PERFORMA
GAZAL
MEN'S APPAREL 		BASHFUL Sydney AUSTRALIA COLLIDER Sydney AUSTRALIA
A07 Miscellaneous
THINGS ARE ALWAYS CHANGING
PILOT CORPORATION
FRIXION GEL PENS 		DENTSU Tokyo JAPAN M-ONE PRODUCTIONS Tokyo JAPAN
FUN FACTS
THIEN LONG
STATIONERY 		CIRKUS Auckland NEW ZEALAND CIRKUS Auckland NEW ZEALAND
A08 Cars & Automotive Services
AMAROK
VOLKSWAGEN NEW ZEALAND
AMAROK 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND ROBBERS DOG FILM Auckland NEW ZEALAND
WORD
VOLKSWAGEN
BRAND 		DDB Sydney AUSTRALIA REVOLVER Sydney AUSTRALIA
BOX
MAZDA SALES
BT 50 		JWT BANGKOK THAILAND PHENOMENA Bangkok THAILAND
SHELL
HYUNDAI
ELANTRA 		INNOCEAN WORLDWIDE AUSTRALIA North Sydney AUSTRALIA PRODIGY Sydney AUSTRALIA
ONE WAY IN, ONE WAY OUT
TOYOTA
FJ CRUISER 		@radical.media Sydney AUSTRALIA @radical.media Sydney AUSTRALIA
MEGA ORGEL
HYUNDAI MOTOR COMPANY
HYUNDAI 		INNOCEAN WORLDWIDE Seoul KOREA ZOO PRODUCTION Seoul KOREA
LINKED
HYUNDAI MOTOR COMPANY
HYUNDAI 		INNOCEAN WORLDWIDE Seoul KOREA COMPASS PRODUCTIONS Seoul KOREA
DAY AFTER DAY
HYUNDAI
HYUNDAI I30 		INNOCEAN WORLDWIDE Seoul KOREA 8COM Sydney AUSTRALIA
GROW UP, NOT OLD
KIA AUSTRALIA
KIA SPORTAGE 		INNOCEAN WORLDWIDE AUSTRALIA North Sydney AUSTRALIA PRODIGY Sydney AUSTRALIA
NEW LOVE
MERCEDES-BENZ
OLD-FOR-NEW PROMOTION 		OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI SPRING FILMS Taipei CHINESE TAIPEI
CHANGE ROOM
VOLKSWAGEN
PASSAT 		DDB Sydney AUSTRALIA THE SWEET SHOP Sydney AUSTRALIA
Short List
INVISIBLE
TOYOTA MOTOR CORPORATION AUSTRALIA
RUKUS 		ODDFELLOWS ADVERTISING Sydney AUSTRALIA ROTOR STUDIOS Sydney AUSTRALIA
SUBARU THE CARPARTS
FUJI HEAVY INDUSTRIES
SUBARU BRAND 		DENTSU INC KANSAI Osaka JAPAN MARKENFILM Hamburg / LAFOURMI POSTPRODUCTION Hamburg GERMANY
F1 FOR EVERYONE
PETRONAS MOTORSPORTS
SYNTIUM 		LEO BURNETT/ARC WORLDWIDE MALAYSIA Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA
RUNNER
PETRONAS MOTORSPORTS
SYNTIUM 		LEO BURNETT/ARC WORLDWIDE MALAYSIA Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA
TOLL BOOTH
PETRONAS MOTORSPORTS
SYNTIUM 		LEO BURNETT/ARC WORLDWIDE MALAYSIA Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA
SLEEPWALKER
VOLKSWAGEN
TOUAREG 		DDB Sydney AUSTRALIA SOMA FILMS Sydney AUSTRALIA
WEDDING
VOLKSWAGEN NEW ZEALAND
VOLKSWAGEN RANGE 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND ROBBERS DOG FILM Auckland NEW ZEALAND
MILK RUN
VOLKSWAGEN NEW ZEALAND
VW RANGE 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND ROBBERS DOG FILM Auckland NEW ZEALAND
FISH
VOLKSWAGEN CHINA
VW VARIANT 		DDB GUOAN Beijing CHINA TREEHOUSE Beijing CHINA
A09 Retail Outlets, Fast Food Outlets & Restaurants
WHAT WOMEN WANT, WOMEN GET
BURGER KING SINGAPORE
BURGER KING 		PUBLICIS SINGAPORE SINGAPORE SALT FILMS Singapore SINGAPORE
GROOVY
McDONALD'S PHILIPPINES
EVERYDAY McSAVERS 		LEO BURNETT MANILA Makati City THE PHILIPPINES FILMEX Makati City THE PHILIPPINES
TRICKY DAD
HOME PRODUCT
HOMEPRO 15TH ANNIVERSARY SALE 		BBDO BANGKOK THAILAND PHENOMENA Bangkok THAILAND
TRICKY COUPLE
HOME PRODUCT CO.
HOMEPRO 15TH ANNIVERSARY SALE 		BBDO BANGKOK THAILAND PHENOMENA Bangkok THAILAND
SHOW OFF BOSS
HOME PRODUCT CO.
HOMEPRO EXPO 2011 		BBDO BANGKOK THAILAND PHENOMENA Bangkok THAILAND
ALIEN
KAPPA CREATE CO.
KAPPAZUSHI SUSHI RESTAURANT 		DENTSU Tokyo JAPAN TYO PRODUCTIONS Tokyo JAPAN
NEW ALIEN
KAPPA CREATE CO.
KAPPAZUSHI SUSHI RESTAURANT 		DENTSU Tokyo JAPAN TYO PRODUCTIONS Tokyo JAPAN
EYES
RUAM CHAROEN PATTANA
OPTIICAL RETAILER 		JWT BANGKOK THAILAND PHENOMENA Bangkok THAILAND
EVIL EMPIRE
LASOO
PRE-SHOPPING WEBSITE 		BMF Sydney AUSTRALIA GOODOIL FILMS Sydney AUSTRALIA
LONG WALK
LASOO
PRE-SHOPPING WEBSITE 		BMF Sydney AUSTRALIA GOODOIL FILMS Sydney AUSTRALIA
DAD'S LOVE
SUNSHINE SAKAE
RETAIL SALE 		ADK JAPAN Tokyo JAPAN TYO MONSTER Tokyo JAPAN
Short List