Title Brand Product / Service Entrant Company Location Production Company Location Award
A09 Retail Outlets, Fast Food Outlets & Restaurants
GROOVY
McDONALD'S PHILIPPINES / EVERYDAY McSAVERS
LEO BURNETT MANILA Makati City THE PHILIPPINES FILMEX Makati City THE PHILIPPINES
B01 Internet Film
EXTRA THEMATIC CAMPAIGN
WRIGLEY / EXTRA SUGAR-FREE CHEWING GUM
BBDO ASIA GZ CHINA MOVIOLA PRODUCTION Hong Kong HONG KONG
MOM'S FIVE CONUNDRUMS
FAMILY MART / FAMILY MART COFFEE
JWT TAIWAN Taipei CHINESE TAIPEI INLY PRODUCTION Taipei CHINESE TAIPEI
LIP PRINT
FAMILY MART / FAMILY MART COFFEE
JWT TAIWAN Taipei CHINESE TAIPEI INLY PRODUCTION Taipei CHINESE TAIPEI
A11 Publications & Media
MONDAYS SUCK
PACIFIC PUBLICATIONS / FAMOUS MAGAZINE
BASHFUL Sydney AUSTRALIA BRILLIANT FILMS Sydney AUSTRALIA
A13 Business Equipment & Services
DELIVERY GUY
FEDEX / FEDEX
BBDO GUERRERO Makati City THE PHILIPPINES PRODIGY Sydney AUSTRALIA
ZOMBIE
FEDEX / FEDEX
BBDO GUERRERO Makati City THE PHILIPPINES PRODIGY Sydney AUSTRALIA
A15 Corporate Image
GIANT
PETRONAS / FESTIVE DEEPAVALI
LEO BURNETT/ARC WORLDWIDE MALAYSIA Kuala Lumpur MALAYSIA CHILLI PEPPER FILMS Petaling Jaya MALAYSIA
A03 Home Furnishing, Appliances, Maintenance & Household Products
CYCLIST
PIDILITE INDUSTRIES LIMITED / FEVICOL ADHESIVE
OGILVY & MATHER Mumbai INDIA CORCOISE FILMS Mumbai INDIA
Short List
A10 Sports, Entertainment, Travel & Leisure
SEMENTERYO
CINEMANILA INTERNATIONAL FILM FESTIVAL / FILM FESTIVAL
TBWA\SANTIAGO MANGADA PUNO Makati City THE PHILIPPINES FILMEX Makati City THE PHILIPPINES
Bronze Spike
A12 Financial Products & Services
YOU FIRST
TATA CAPITAL LIMITED / FINANCIAL COMPANY
LEO BURNETT INDIA Mumbai INDIA RISING SUN FILMS Mumbai INDIA
DEBT THERAPIST
KONEW FINANCIAL EXPRESS / FINANCIAL SERVICES
DENTSU HONG KONG HONG KONG COT FILMS Hong Kong HONG KONG
B01 Internet Film
ONE WAY IN, ONE WAY OUT
TOYOTA / FJ CRUISER
SAATCHI & SAATCHI Sydney AUSTRALIA @radical.media Sydney AUSTRALIA
A08 Cars & Automotive Services
ONE WAY IN, ONE WAY OUT
TOYOTA / FJ CRUISER
SAATCHI & SAATCHI Sydney AUSTRALIA @radical.media Sydney AUSTRALIA
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
SHEEP
BAYER / FLU REMEDY
BBDO CHINA Shanghai CHINA AUTUMN Shanghai CHINA
A01 Food Products
HAIR CUT
BRITANNIA INDUSTRIES / FOOD
LOWE & PARTNERS SINGAPORE SINGAPORE RED ICE PRODUCTIONS Mumbai INDIA
MARRIAGE
BRITANNIA INDUSTRIES / FOOD
LOWE & PARTNERS SINGAPORE SINGAPORE RED ICE PRODUCTIONS Mumbai INDIA
OIL
BRITANNIA INDUSTRIES / FOOD
LOWE & PARTNERS SINGAPORE SINGAPORE RED ICE PRODUCTIONS Mumbai INDIA
REACH FOR THE STAR
BRITANNIA INDUSTRIES / FOOD
LOWE & PARTNERS SINGAPORE SINGAPORE RED ICE PRODUCTIONS Mumbai INDIA
RESSELT PASS-FAIL
BRITANNIA INDUSTRIES / FOOD
LOWE & PARTNERS SINGAPORE SINGAPORE RED ICE PRODUCTIONS Mumbai INDIA
SACHIN
BRITANNIA INDUSTRIES / FOOD
LOWE & PARTNERS SINGAPORE SINGAPORE RED ICE PRODUCTIONS Mumbai INDIA
DRESS
PERFETTI VAN MELLE EXPORT FAR EAST JAPAN REPRESENTATIVE OFFICE/KRACIE FOODS / FRISK MINTS
TBWA\HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo / CAVIAR Tokyo JAPAN
LETTER
PERFETTI VAN MELLE EXPORT FAR EAST JAPAN REPRESENTATIVE OFFICE/KRACIE FOODS / FRISK MINTS
TBWA\HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo / CAVIAR Tokyo JAPAN
FRAGILE
PERFETTI VAN MELLE EXPORT FAR EAST JAPAN REPRESENTATIVE OFFICE/KRACIE FOODS / FRISK MINTS
TBWA\HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo / CAVIAR Tokyo JAPAN
A07 Miscellaneous
THINGS ARE ALWAYS CHANGING
PILOT CORPORATION / FRIXION GEL PENS
DENTSU Tokyo JAPAN M-ONE PRODUCTIONS Tokyo JAPAN
A02 Beverages - Alcoholic & Non-Alcoholic
BOUNCINESS
MEI-CHAO / FRUIT & VEGETABLE VEGE-JUICE
BATES TAIWAN Taipei CHINESE TAIPEI FISH FILM PRODUCTIONS Taipei CHINESE TAIPEI
FIRMNESS
MEI-CHAO / FRUIT & VEGETABLE VEGE-JUICE
BATES TAIWAN Taipei CHINESE TAIPEI FISH FILM PRODUCTIONS Taipei CHINESE TAIPEI
RESONANCE
MEI-CHAO / FRUIT & VEGETABLE VEGE-JUICE
BATES TAIWAN Taipei CHINESE TAIPEI FISH FILM PRODUCTIONS Taipei CHINESE TAIPEI
A16 Public Service, Charity & Fund Raising
PREPARE MEN
FUKUOKA CITY SPORTS ASSOCIATION / FUKUOKA CITY MARATHON COMPETITION 2010
DAIKO KYUSHU ADVERTISING Fukuoka JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
BREATHE
CARE AUSTRALIA / FUNDRAISING APPEAL
DDB GROUP MELBOURNE AUSTRALIA @radical.media Sydney AUSTRALIA
CANTEEN
PADIBERAS NASIONAL BERHAD / FUNDRAISING INITIATIVE
OGILVY & MATHER MALAYSIA Kuala Lumpur MALAYSIA SUPERWONDERFUL FILMS Kuala Lumpur MALAYSIA
A03 Home Furnishing, Appliances, Maintenance & Household Products
DREAM
HAIER JAPAN SALES CO. / FUTON DRUM WASHING MACHINE
DENTSU INC KANSAI Osaka JAPAN DENTSU CREATIVE X INC. KANSAI Osaka JAPAN
B01 Internet Film
LEGO BLACK OPS
ACTIVISION / GAME PROMOTION
MEC Sydney AUSTRALIA
A10 Sports, Entertainment, Travel & Leisure
LANE 1
DAIICHI SHOKAI CO. / GAMES MANUFACTURER
ADK JAPAN Tokyo JAPAN TYO MONSTER Tokyo JAPAN
A15 Corporate Image
BENTO BOX
TOKYO GAS / GAS SUPPLIER
DENTSU Tokyo JAPAN HORIPRO Tokyo JAPAN
A10 Sports, Entertainment, Travel & Leisure
SWIMMING POOL
MC NETWORKS JAPAN CO. / GINZA CALLA HAIR REMOVAL SALON
DENTSU Tokyo JAPAN SPOON Tokyo JAPAN
A03 Home Furnishing, Appliances, Maintenance & Household Products
TETRIS
BOSCH HOME APPLIANCE / GLASS-DOOR REFRIGERATOR
INTERONE CHINA Beijing CHINA WEAREFLINK Hamburg GERMANY
A11 Publications & Media
HIDE
GN INFOMEDIA PVT. / GNN NEWS
WHAT THE HELL? New Delhi INDIA NIRVANA FILMS Bangalore INDIA
B01 Internet Film
TAB PLAY
GOOGLE JAPAN / GOOGLE CHROME
HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
AIR SKYDIVING
GOOGLE JAPAN / GOOGLE EARTH
HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
Silver Spike
SPACE TRIP WITH GOOGLE EARTH
GOOGLE JAPAN / GOOGLE EARTH
HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
Silver Spike
STREETVIEW ROAD RACE
GOOGLE JAPAN / GOOGLE STREETVIEW
HAKUHODO Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
Silver Spike
A15 Corporate Image
SYMPHONY OF LIFE
THE ELECTRICITY GENERATING PUBLIC COMPANY / GREEN ENERGY MESSAGE
TBWA\THAILAND Bangkok THAILAND THE FILM FACTORY LIMITED Bangkok THAILAND
A16 Public Service, Charity & Fund Raising
THE GUIDE DOG INTERVIEWS
GUIDE DOGS NSW/ACT / GUIDE DOGS CHARITY
THE MONKEYS Sydney AUSTRALIA CURIOUS FILM Sydney AUSTRALIA
A02 Beverages - Alcoholic & Non-Alcoholic
BEER OF PERFECTION
DIAGEO KOREA / GUINESS
TBWA\KOREA Seoul KOREA COUNT TO 13 Seoul KOREA
B01 Internet Film
NO. 596
HAAGEN-DAZS / HAAGEN-DAZS
BATES TAIWAN Taipei CHINESE TAIPEI INLY PRODUCTION Taipei CHINESE TAIPEI
SUMMER
HAAGEN-DAZS / HAAGEN-DAZS
BATES TAIWAN Taipei CHINESE TAIPEI INLY PRODUCTION Taipei CHINESE TAIPEI
A02 Beverages - Alcoholic & Non-Alcoholic
SUPER IN. SUPER OUT.
LION NATHAN / HAHN SUPER DRY BEER
PUBLICIS MOJO Sydney AUSTRALIA MJZ Los Angeles USA
Short List
A01 Food Products
SUPER HALLS
CADBURY CO. / HALLS SOOTHER
JWT BANGKOK THAILAND PHENOMENA Bangkok THAILAND
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
CLEANING LADY
SANITOL / HAND SANITIZER
McCANN WORLDGROUP Mumbai INDIA GOOD MORNING FILMS Mumbai INDIA