Title | CHANGE ROOM |
Brand | VOLKSWAGEN |
Product / Service | PASSAT |
Category | A08. Cars & Automotive Services |
Entrant | DDB Sydney, AUSTRALIA |
Entrant Company: | DDB Sydney, AUSTRALIA |
Advertising Agency: | DDB Sydney, AUSTRALIA |
Production Company: | THE SWEET SHOP Sydney, AUSTRALIA |
Name | Position |
---|---|
Dylan Harrison | Executive Creative Director |
Steve Wakelam | Creative Director |
Karen Ferry | Copywriter |
Adam Ledbury | Art Director |
Claire Seffrin | Agency Producer |
Nicole Taylor | Account Supervisor |
Claire Seffrin | Producer |
Steve Ayson | Director |
Elliott Wheeler, Turning Studios | Music Composer |
Dave Murphy | Account Manager |
Nick Andrews | Planner |
Danny Ruhlmann | Director Of Photography |
The Editors | Editing Company |
Volkswagen’s most premium and luxurious car, the 7th generation Passat has arrived in Australia. Designed to showcase its versatility to Australian business professionals, the new campaign explores the daily struggle of trying to cram in some play before work. With the car being the natural place where these two sides of life collide, the campaign tells the story of this frantic, often awkward, transformation from budgie smugglers to business suit.