LINKED

TitleLINKED
ClientHYUNDAI MOTOR COMPANY
Product / ServiceHYUNDAI
CategoryA08. Cars & Automotive Services
EntrantINNOCEAN WORLDWIDE Seoul, KOREA
Entrant Company:INNOCEAN WORLDWIDE Seoul, KOREA
Advertising Agency:INNOCEAN WORLDWIDE Seoul, KOREA
Production Company:COMPASS PRODUCTIONS Seoul, KOREA

Brief Explanation

People living in this generation wants automobile companies to develop technology for people not cars only, and improve the world for people not only for cars The key idea of this creative is to show Hyundai's new thinking by utilizing a new method “Tube Art” through the huge tube artwork and Hyundai's new perspective "Everything in world is linked". This creative explains that new Hyundai constantly creates ingenious things.

Credits

Name Position
Hye Jin Won Executive Creative Director
Jae Seok Lim Creative Director
Ho Young Kim Copywriter
Sun Young Cho Art Director
Kyung Nam Lee Agency Producer
Woo Seok Choi Account Supervisor
Sung Han Kim Advertiser's Supervisor
Min Seok Kim/Young Ki Hong Account Manager