WRITER'S BLOCK

Bronze Spike

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TitleWRITER'S BLOCK
ClientMELBOURNE WRITERS FESTVIAL
Product / ServiceWRITERS FESTIVAL
CategoryA10. Sports, Entertainment, Travel & Leisure
EntrantJWT Melbourne , AUSTRALIA
Entrant Company:JWT Melbourne, AUSTRALIA
Advertising Agency:JWT Melbourne, AUSTRALIA
Production Company:PLUSH FILMS Melbourne, AUSTRALIA
2nd Production Company:DIGITAL PICTURES Melbourne, AUSTRALIA
3rd Production Company:FLAGSTAFF STUDIOS Melbourne, AUSTRALIA

Brief Explanation

Every year hundreds of writers and thousands of visitors attend the Melbourne Writers Festival. The festival has grown year on year, but it still struggles to shake off its stereotypically literary image of being stuffy and academic. ‘Writer’s Block’ was written with two aims, to bring to life this year’s theme of ‘Stories From Every Angle’, but more importantly to make the festival appear contemporary and relevant to abroader, younger audience. Created on a shoe-string budget and played in cinemas throughout Melbourne, the film explores the musings of a writer’s inner voice as he debates potential beginnings to his story.

Credits

Name Position
Richard Muntz Executive Creative Director
Jim Ritchie Copywriter
Hannah Smit Art Director
Justine Kubale Agency Producer
Prue Tehan Account Supervisor
Juliette Kringas Advertiser's Supervisor
Sferrazza Director
Dave Wade Editor
Stevo Williams Sound Design/Arrangement
Eugene Richards Post Production
Melissa Benavides Account Manager
Anuj Mehra Planner
JWT Melbourne Editing Company