LIN DAIYU

TitleLIN DAIYU
BrandMARS FOODS CO.
Product / ServiceSNICKERS
CategoryA01. Food Products
EntrantBBDO CHINA Shanghai, CHINA
Entrant Company:BBDO CHINA Shanghai, CHINA
Advertising Agency:BBDO CHINA Shanghai, CHINA
Production Company:PHENOMENA Bangkok, THAILAND

Credits

Name Position
Wai Foong/Leong Chief Creative Officer
Ng Tian It Executive Creative Director
Oscar Liang Creative Director
Oscar Liang/Gason Wu Copywriter
Hilbert Chen/Victor Qu/Sisi Xing Art Director
Li Li Ming/Hana Zhang Agency Producer
Wang Si Xun/Eiska Zhou/Yi Ding Account Supervisor
Sergio Peniche/Sophia Xu Advertiser's Supervisor
Monchanok Sripha Producer
Araya Suriharn Director
Sittanart Oransaritkul Editor
Wutthichai Karnchanakan Sound Design/Arrangement
The Post Bangkok Co./Ltd. Post Production
Terdsak Janpan Music
Markus Oelsner Planner
Narupol Chokekanapitak Cinematographer
Narupol Chokekanapitak Director Of Photography
Matad Co./Ltd. EditingCompany

Brief Explanation

When one is hungry, even muscle man can be "lingdaiyu"(one famous character in chinese classic masterpiece "The Dream of the Red Chamber", and she is widely known by her weakness and depression) thats why her appearance would let the audience know at the first sight that the actor/actress in the film is very starving. Meanwhile, the plot of transwarp also add the humorous element to the whole play.