DREAM RANGER

Silver Spike

The Flash Player is required to view this content.

TitleDREAM RANGER
BrandTA CHONG BANK
Product / ServiceBANK
CategoryA12. Financial Products & Services
EntrantOGILVY & MATHER TAIWAN Taipei, CHINESE TAIPEI
Entrant Company:OGILVY & MATHER TAIWAN Taipei, CHINESE TAIPEI
Advertising Agency:OGILVY & MATHER TAIWAN Taipei, CHINESE TAIPEI
Production Company:PHENOMENA Bangkok, THAILAND

Credits

Name Position
Jennifer Hu Executive Creative Director
Jennifer Hu Creative Director
Jennifer Hu/Justin Chia Copywriter
Leah Chen Art Director
Abby Ku Agency Producer
Anchored Chen Account Supervisor
Edmund Koh Advertiser's Supervisor
Thanonchai Sornsriwichai Director
Melody Chen/Giovanna Chan/Anita Hsieh Account Manager
Oliver Tsai Planner

Brief Explanation

'Ta Chong' bank actually means 'People' bank. Through this commercial, TC Bank wants to convey that it understands, identifies and strongly support Taiwanese people. Furthermore, TC Bank has tried to build a bank which embraces the genuine Taiwanese sprit.