SHAMPOO

Short List
TitleSHAMPOO
ClientPX MART
Product/ServiceSTORE CARD
CategoryA09. Retail Outlets, Fast Food Outlets & Restaurants
EntrantOGILVY & MATHER TAIWAN Taipei, CHINESE TAIPEI
Entrant Company:OGILVY & MATHER TAIWAN Taipei, CHINESE TAIPEI
Advertising Agency:OGILVY & MATHER TAIWAN Taipei, CHINESE TAIPEI
Production Company:BLUE MOON FILMS Taipei, CHINESE TAIPEI

Brief Explanation

PX Mart introduces a tip for saving money step by step. When you think that you've reached the extreme of saving, PX Mart Card shows up and plays a key role of pushing the spirit of saving money to the limit. PX Mart not only promises customers cheap groceries, but also offers them 0.1 % cash rebate. For upgraded saving, please use the PX Mart Card.

Credits

Name Position
Jennifer Hu Executive Creative Director
Giant Kung Creative Director
Giant Kung/Lisa Hsu Copywriter
Matt Wu Art Director
Abby Ku Agency Producer
Anchored Chen Account Supervisor
Lin Yuan Chen Advertiser's Supervisor
Ging-Zim Lo Director
Melody Chen/Giovanna Chan/Anita Hsieh Account Manager
Amy Shih Planner