VIRGIN FLYER

TitleVIRGIN FLYER
ClientHAPPY SOLIDERS
Product / ServiceCREDIT CARD
CategoryA12. Financial Products & Services
EntrantTHE FEDS Sydney, AUSTRALIA
Entrant Company:THE FEDS Sydney, AUSTRALIA
Advertising Agency:HAPPY SOLDIERS Sydney, AUSTRALIA
Production Company:THE FEDS Sydney, AUSTRALIA

Brief Explanation

The core idea of the commercial is that we paid for the entire TV commercial using the new Virgin Flyer credit card, and earned enough flyer points to give the audience 200 flights around the world. The spot does this on a large scale, with extravagance, portrayed via an ever-increasing sense of scope, celebration and visual spectacle.

Credits

Name Position
John Kane Creative Director
Helen Hendry Agency Producer
Rebecca Bennett Producer
Ben Lawrence Director