CHICKEN IN A CUP

TitleCHICKEN IN A CUP
ClientFANTASTIC
Product / ServiceCHICKEN NOODLES
CategoryA01. Food Products
EntrantCLEMENGER BBDO ADELAIDE, AUSTRALIA
Entrant Company:CLEMENGER BBDO ADELAIDE, AUSTRALIA
Advertising Agency:CLEMENGER BBDO ADELAIDE, AUSTRALIA
Production Company:ANIFEX Adelaide, AUSTRALIA

Brief Explanation

Without doubt Fantastic are the best tasting cup noodles available. To dramatise this we presented a tongue-in-cheek portrayal of a product demonstration. 15 to 18 year old boys were the target and their mums the purchaser. Our job was to engage the boys and let pester-power do the rest. Who could resist the charms of this charismatic chicken?

Credits

Name Position
Geoff Robertson/Greg Knagge Creative Director
Jordan Hillier/Brenton Canty Copywriter
Jordan Hillier/Brenton Canty Art Director
Hayley Johnson Agency Producer
Erik De Roos Account Supervisor