BRING IT ON

TitleBRING IT ON
BrandADIDAS INDIA
Product / ServiceADIDAS
CategoryA06. Clothing, Footwear & Accessories
Entrant30 SECS OF FAME Mumbai, INDIA
Entrant Company:30 SECS OF FAME Mumbai, INDIA
Advertising Agency:TBWA\INDIA Mumbai, INDIA
Production Company:30 SECS OF FAME Mumbai, INDIA

Credits

Name Position
Rahul Sengupta Chief Creative Officer
Rahul Sengupta Copywriter
Hriday Dowerah Agency Producer
Sunil Shetty Producer
Uzer Khan Director
Uzer Khan Editor
Micu Patel Sound Design/Arrangement
Famous Studio Post Production
Sebastian Narsing Animation
Micu Patel/Ketan Sodha Music
Shiv Sethuraman Account Manager
Nirmalya Sen Planner
Ayananka Bose Cinematographer
Famous Studio EditingCompany

Brief Explanation

This commercial made for one of the biggest names in the sportswear business Adidas signifies raw intensity and dedication of professional players ..in this case the various star cricketers from around the world..When the going gets tough and the critics hound him from all corners..A real players rises from the ashes...he goes that extra distance to silence all his critics...He practices and work hard to eradicate all of his weaknesses...Because in professional sports there is no room for mistakes , no void in his head that should feel the pressure...And when all is said and done, all of the sweat and blood glistening on the floor...its time for him to enter the arena to fight all the demons in his head with his head held high...his eyes burning with the golden desire of victory and his heart screaming out from deep within to all who doubted him BRING IT ON....