| Title | SILENT NATIONAL ANTHEM |
| Brand | RELIANCE MEDIA WORKS |
| Product / Service | BIG CINEMA |
| Category | A15. Corporate Image |
| Entrant | MUDRA COMMUNICATIONS Mumbai, INDIA |
| Entrant Company: | MUDRA COMMUNICATIONS Mumbai, INDIA |
| Advertising Agency: | MUDRA COMMUNICATIONS Mumbai, INDIA |
| Production Company: | CHROME PICTURES Mumbai, INDIA |
| Name | Position |
|---|---|
| Bobby Pawar | Chief Creative Officer |
| Deepak Singh | Creative Director |
| Bobby Pawar | Copywriter |
| Deepak Singh | Art Director |
| Tapan Sharma | Agency Producer |
| Hemant Bhandari/Aaliyah Sen Sharma | Producer |
| Amit Sharma | Director |
Movie theatres in India are legally bound to play the national anthem before every show. It had become a blind spot. Could Big Cinemas transform it and create strong emotional engagement? The world’s first Silent National Anthem. We turned the National Anthem into a medium that carries the message of unity, to a country that often is divided by its 21 languages and thousands of dialects.