BLURRY MONITOR

Spike
TitleBLURRY MONITOR
ClientVIRTUAL PERIPHERALS
Product / ServiceKENSINGTON IGEL
CategoryB02. Consumer Products & Services
EntrantDDB SINGAPORE, SINGAPORE
Entrant Company:DDB SINGAPORE, SINGAPORE
Advertising/Web Design Agency:DDB SINGAPORE, SINGAPORE

Credits

Brief Explanation

Chat Roulette is a social media tool that pairs strangers via webcam. We logged on to chatroulette.com and created an interactive ad that took place live. Anyone who logged in, interacted with us. We engaged and entertained the audience and made our product’s point as they watched. Create awareness for Kensington’s desktop cleaning kit, iGel. Demonstrate iGel’s efficiency in real time via Chat Roulette.

Credits

Name Company Position
NEIL JOHNSON DDB SINGAPORE CHIEF CREATIVE OFFICER
JOJI JACOB DDB SINGAPORE CREATIVE EXECUTIVE DIRECTOR
THOMAS YANG DDB SINGAPORE ASSOCIATE CREATIVE DIRECTOR
NARESH KUMAR DDB SINGAPORE COPYWRITER
SUHAIMI SAADAN DDB SINGAPORE ART DIRECTOR
ROWENA BHAGCHANDANI DDB SINGAPORE ACCOUNT SERVICING