Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Corporate Information
SKY COMIC PROJECT
ADIDAS JAPAN / ADIDAS FOOTBALL
TBWA\HAKUHODO Tokyo JAPAN
Silver Spike
ONE EMAIL ONE TREE
LG ELECTRONICS (THAILAND) / LG CORPORATE
McCANN WORLDGROUP THAILAND Bangkok THAILAND
Bronze Spike
A02 Consumer Products
PHOTOCHAINS
CANON AUSTRALIA / EOS
LEO BURNETT SYDNEY AUSTRALIA
Bronze Spike
BEAUTY OF THE NIGHT
CANON / CANON POWERSHOT S90
RAZORFISH Hong Kong HONG KONG
Short List
DIESEL X WEATHERCAST
DIESEL JAPAN CO. / '09 ‘WEATHER’ COLLECTION
GREY TOKYO JAPAN
Short List
BIKEMAIL
RED BARON / MOTORCYCLE SALES CHAIN STORE
RECRUIT MEDIA COMMUNICATIONS Nagoya JAPAN
Bronze Spike
NIKEID GENERATOR HARAJUKU
NIKE JAPAN / NIKE HARAJUKU (FLAGSHIP STORE)
BEACON COMMUNICATIONS Tokyo JAPAN
Short List
IS PARADE
KDDI CORPORATION / IS SERIES
HAKUHODO Tokyo JAPAN
Bronze Spike
VERBATIM CHAMPIONSHIP
MITSUBISHI KAGAKU MEDIA CO. LTD. / VERBATIM STORAGE MEDIA
IMG SRC Tokyo JAPAN
Bronze Spike
NIHON-IRO/JAPAN COLOR
Canon Marketing Japan / EOS 5D MARK II
DENTSU Tokyo JAPAN
Short List
UNIQLO COLLECTION TOKYO 2009
UNIQLO / UNIQLO
DENTSU Tokyo JAPAN
Gold Spike
IIDA BROADCAST
KDDI CORPORATION / IIDA
GROUND Tokyo JAPAN
Short List
CHUPA CHUPS, CHUCK'S CUP 2010
PERFETTI VAN MELLE / LOLLIPOP
BBH ASIA PAC Singapore SINGAPORE
Bronze Spike
A03 Consumer Services
REAL-LIFE BETTING
DIM SUM TV / TELEVISION
McCANN WORLDGROUP Hong Kong HONG KONG
Silver Spike
FUTURE DAILY ON APRIL FOOL
METRO PUBLISHING HONG KONG LIMITED / NEWSPAPER
McCANN WORLDGROUP Hong Kong HONG KONG
Silver Spike
YUBIN-NENGA.JP
JAPAN POST SERVICE CO. / NEW YEAR'S CARD
PUZZLE Tokyo JAPAN
Silver Spike
KOREAN WAVE. IT'S REALLY GREAT!
KOREA TOURISM ORGANIZATION / KOREA TOURISM ORGANIZATION
CHEIL WORLDWIDE Seoul KOREA
Bronze Spike
GO GIRLS VIRGINITY MAP
TVNZ / TELEVISION PROGRAMME
AIM PROXIMITY Auckland NEW ZEALAND
Bronze Spike
YELLOW CHOCOLATE
YELLOW PAGES / YELLOW
COLENSO BBDO Auckland NEW ZEALAND
Silver Spike
A05 Public Service, Charity & Fund Raising
NAKANO QUEST
KENJI OKUDA / NAKANO CITY COUNCILOR
1-10DESIGN Kyoto JAPAN
Silver Spike
LIVE RESCUE
COASTGUARD NZ / SEARCH & RESCUE
TRIBAL DDB Auckland NEW ZEALAND
Bronze Spike
B02 Consumer Products & Services
GEORGE BUSH
JOHNSON & JOHNSON / PURELL HAND SANITISER
JWT SYDNEY AUSTRALIA
Bronze Spike
COMB
PROCTER & GAMBLE / PANTENE
GREY HONG KONG HONG KONG
Bronze Spike
TATA DOCOMO - DIET SMS OTP
TATA DOCOMO / TATA DOCOMO MOBILE SERVICES
INTERFACE BUSINESS SOLUTIONS MUMBAI INDIA
Short List
SAMSUNG MARINE- KOI POND
SAMSUNG / SAMSUNG MOBILE
HUNGAMA DIGITAL MEDIA ENTERTAINMENT Mumbai INDIA
Short List
UNIQLO LUCKY SWITCH
UNIQLO / UNIQLO
DENTSU Tokyo JAPAN
Grand Prix
IPAD TIP ME OVER
YELLOW / YELLOW
RAPP NEW ZEALAND Auckland NEW ZEALAND
Bronze Spike
BLURRY MONITOR
VIRTUAL PERIPHERALS / KENSINGTON IGEL
DDB SINGAPORE SINGAPORE
Bronze Spike
C01 Viral & Email Marketing
A CUP OF GREETINGS
UNILEVER / LIPTON MILK TEA
AKQA Shanghai CHINA
Short List
HOW TO WIN OVER 12 WOMEN
ISABELLE / ISABELLE WEDDING CAKE
BATES TAIWAN Taipei CHINESE TAIPEI
Bronze Spike
TELEVISION'S MOMENT OF TRUTH ON SOCIAL MEDIA
STAR INDIA PVT LTD / SACH KA SAAMNA- TV SHOW
MINDSHARE Mumbai INDIA
Short List
DESKTOP ORTHOPAEDIST
WOCKHARDT HOSPITALS / HARVARD MEDICAL INTERNATIONAL
GREY WORLDWIDE INDIA Mumbai INDIA
Silver Spike
WHEN CUSTOMERS BECOME INVENTORY TRACKERS
PARLE AGRO / HIPPO BAKED MUNCHIES
CREATIVELAND ASIA Mumbai INDIA
Short List
NIKE MUSIC SHOE
NIKE JAPAN / NIKE FREE RUN+
TAIYO KIKAKU Tokyo JAPAN
Gold Spike
BIRDMAN'S REFRESHING JAPAN PROJECT
CADBURY JAPAN / HALLS
ADK JAPAN Tokyo JAPAN
Short List
HELICOPTER BOYZ
NIKON CORPORATION / COOLPIX S1000PJ
DDB JAPAN Tokyo JAPAN
Bronze Spike
UNIQLO LUCKY SWITCH
UNIQLO / UNIQLO
DENTSU Tokyo JAPAN
Gold Spike
THE GLOVE LIVES ON
AMX AUDIOPHILES PTE LTD / MICHAEL JACKSON TRIBUTE
XM ASIA PACIFIC Singapore SINGAPORE
Short List
C02 Interactive Tools & Applications, including mobile advertising
COLES EGG RACER
COLES / COLES EASTER PROMOTION
DDB GROUP MELBOURNE AUSTRALIA
Short List
RED FLAG
VF ASIA / THE NORTH FACE
OGILVY SHANGHAI CHINA
Bronze Spike
TIME WILL TELL
LEVI'S / LEVI'S
OGILVY BEIJING CHINA
Silver Spike
HIDDEN SOUND CAMPAIGN
ZOO RECORDS / ALTERNATIVE MUSIC SHOP
LEO BURNETT Hong Kong HONG KONG
Silver Spike
LIPTON MILLIONAIRE
LIPTON / LIPTON
TRIBAL DDB HONG KONG HONG KONG
Bronze Spike
IBUTTERFLY COUPON ENTERTAINMENT!
DENTSU / APPLICATION FOR SMARTPHONE
DENTSU Tokyo JAPAN
Bronze Spike
PHONEBOOK – POPO and MOMO Ride! Ride! –
KODANSHA / PHONEBOOK
DENTSU Tokyo JAPAN
Gold Spike
DOMINO'S
DOMINO'S PIZZA JAPAN / DOMINO'S PIZZA
HAKUHODO Tokyo JAPAN
Bronze Spike
SINGING TWEET
KDDI CORPORATION / IIDA
GROUND Tokyo JAPAN
Short List
GOO THERAPY
CADBURY / CREME EGGS
TRIBAL DDB Auckland NEW ZEALAND
Short List
A CALL FOR HELP
UNITED NATIONS DEVELOPMENT FUND FOR WOMEN (UNIFEM) / WOMEN'S RIGHTS
DDB SINGAPORE SINGAPORE
Silver Spike
C03 Other Digital Channels
BUZZ BUBBLES
MUSEUM OF CONTEMPORARY ART TOKYO / MUSEUM CATALOGS
DENTSU Tokyo JAPAN
Silver Spike
IMPOSSIBLE WALL
ADIDAS JAPAN / ADIDAS TENNIS
TBWA\HAKUHODO Tokyo JAPAN
Silver Spike
TRACKBALL
NIKE / NIKE CTR360
OGILVY SINGAPORE SINGAPORE
Bronze Spike
D01 Digitally Led Integrated Campaign
BRIC-A-BRAC BUYER TRAVELLING WORLDWIDE
PAPERBOY&CO. / CALAMEL! E-COMMERCE SITE
TOKYU AGENCY Tokyo JAPAN
Bronze Spike
ONE EMAIL ONE TREE
LG ELECTRONICS (THAILAND) / LG CORPORATE
McCANN WORLDGROUP THAILAND Bangkok THAILAND
Bronze Spike