Title | TETRIS |
Brand | SONY |
Product / Service | GIGA JUKE MINI HIFI |
Category | A04. Consumer Electronics |
Entrant | EURO RSCG HONG KONG, HONG KONG |
Entrant Company: | EURO RSCG HONG KONG, HONG KONG |
Advertising Agency: | EURO RSCG HONG KONG, HONG KONG |
Production Company: | EURO RSCG HONG KONG, HONG KONG |
Credits | |
Executive Creative Director | Marky Lo |
Creative Director | Leung Kwok Po/Jimmy Lee |
Copywriter | Leung Kwok Po/Marky Lo |
Agency Producer | Wing Cheung |
Account Supervisor | Ricky Lam/Regine Tsui |
Director | Marky Lo |
Editor | Wing Cheung |
Sound Design/Arrangement | Schtung Music |
Art Director | Jimmy Lee/Lam Man Kit |
Lighting | Lam Man Kit |
Sony Giga Juke Mini Hi-Fi has a built-in hard disk up to 80 Giga bytes for song storage, which can store around 40,000 songs. Since all the songs from the CDs at most consumers' home can be stored in the Mini Hi-Fi, the CDs can become useless. In the TVC, we demonstrate how to have fun with the CDs.