| Title | ERASER |
| Brand | CADBURY ADAMS (THAILAND) |
| Product / Service | CHICKLETS STICK |
| Category | A01. Food Products |
| Entrant | JWT BANGKOK, THAILAND |
| Entrant Company: | JWT BANGKOK, THAILAND |
| Advertising Agency: | JWT BANGKOK, THAILAND |
| Production Company: | PHENOMENA Bangkok, THAILAND |
Credits | |
| Chief Creative Officer | Pinit Chantaprateep |
| Executive Creative Director | Pinit Chantaprateep |
| Creative Director | Satit Jantawiwat |
| Copywriter | Taya Soonthonvipat/Dararat Ussaneerungrueng |
| Agency Producer | Jutamas Juntasorn |
| Advertiser's Supervisor | Weenarat Kompitakchai |
| Planner | Drakon Sirakovit |
| Account Manager | Siranee Klinhom |
| Account Supervisor | Jenita Chobtuangtong |
| Director | Thanonchai Sornsriwichai |
| Producer | Janyaluck Kamdaeng |
| Editor | Manop Boonwipas |
| Sound Design/Arrangement | Cine Digital Sound Studio |
| Art Director | Teeravit Kimsatra |
| Post Production | Oriental Post |
Set in a class room we see a pupil sit down on an eraser which has been put on his seat - we see the effect as things fly around the classroom. As soon as the teacher enters everything returns to normal. Super: With Chicklet sticks you can have fun with the no reason. New Chicklet stick lemon mint.