| Title | HUSBAND TO FRIEND |
| Brand | TOURISM MALAYSIA |
| Product / Service | SOUTH ASIA MARKET |
| Category | A10. Sports, Entertainment, Travel & Leisure |
| Entrant | JWT KUALA LUMPUR, MALAYSIA |
| Entrant Company: | JWT KUALA LUMPUR, MALAYSIA |
| Advertising Agency: | JWT KUALA LUMPUR, MALAYSIA |
| Production Company: | PEGASUS FILMS Petaling Jaya, MALAYSIA |
Credits | |
| Executive Creative Director | Edwin Leong |
| Copywriter | May Yong |
| Agency Producer | Suffian Tan |
| Account Manager | Farhah I Pungut |
| Account Supervisor | Carmen Koo |
| Director | Basil Schlegel |
| Producer | Goh Hong Kiat |
| Editor | Aslam Bin Amlir/Keith Ngiau Mee Yoon |
| Sound Design/Arrangement | Fuse Music & Sound Design |
| Music Artist/Title | Fuse Music & Sound Design |
| Art Director | Angie Sim |
A large number of marriages in India are still arranged. We drew on this fact to show the progression of one couple’s relationship during their honeymoon in Malaysia. Over the course of the holiday, the awkward husband transforms into the warmer role of ‘friend’.