GROWTH

TitleGROWTH
BrandJ POWER
Product / ServiceJ POWER
CategoryA15. Corporate Image
EntrantMcCANN ERICKSON JAPAN Tokyo, JAPAN
Entrant Company:McCANN ERICKSON JAPAN Tokyo, JAPAN
Advertising Agency:McCANN ERICKSON JAPAN Tokyo, JAPAN
Production Company:KIRAMEKI Tokyo, JAPAN

Credits

Creative DirectorIsamu Nakamura
CopywriterIsamu Nakamura
PlannerTakehiko Araki
DirectorStardust Studios
ProducerYoshiki Ishii
Sound Design/ArrangementMitsuboshi
Art DirectorTakehiko Araki/Kenichi Horie

Brief Explanation

This is a TV ads which created based on a concept that the human activity associated with the electricity is eternal but also should not disturb the earth. We aimed a kaleidoscope alike movie expression that no one has seen before.