Title | SUPER CHARCOAL |
Brand | SUPER COFFEEMIX MARKETING |
Product / Service | IPOH WHITE COFFEE |
Category | A02. Beverages - Alcoholic & Non-Alcoholic |
Entrant | VEER MOTION GRAPHICS Singapore, SINGAPORE |
Entrant Company: | VEER MOTION GRAPHICS Singapore, SINGAPORE |
Advertising Agency: | VEER MOTION GRAPHICS Singapore, SINGAPORE |
Production Company: | VEER MOTION GRAPHICS Singapore, SINGAPORE |
Credits | |
Chief Creative Officer | Sherwin |
Copywriter | Sherwin/Chin Ming |
Agency Producer | Chin Ming |
Planner | Sherwin/Chin Ming |
Account Manager | Chin Ming |
Director | Sherwin |
Producer | Chin Ming |
Editor | Veer Motion Graphics Pte Ltd. |
Sound Design/Arrangement | Veer Motion Graphics Pte Ltd. |
Animation | Veer Motion Graphics Pte Ltd. |
Art Director | Sherwin |
Lighting | Christ (studio At 3rd Ave) |
Post Production | Veer Motion Graphics Pte Ltd. |
In an already saturated market, client wanted a commercial that would entice their target audience to try something new. Synopsis:An old 60’s style coffee shop, lady prepares a drink for a nerdy patron.She stomps over to him, asking him to try the drink.He refuses.She sneers as she asks him a second time.He rejects her again.She musters up a kungfu stance and yells at him, insisting that he does. In panic,he quickly grabs the drink and slurps it down. To his surprise, he starts to experience heavenly euphoria.Endframe:Supers of product with the patron, cheekily telling the audience to try the product.