| Title | HUMAN BODY CAR |
| Brand | FORD |
| Product / Service | FORD FOCUS CUP RACING |
| Category | A15. Corporate Image |
| Entrant | JWT SHANGHAI, CHINA |
| Entrant Company: | JWT SHANGHAI, CHINA |
| Advertising Agency: | JWT SHANGHAI, CHINA |
| Production Company: | HAPPINESS PRODUCTION Shanghai, CHINA |
Credits | |
| Executive Creative Director | Yang Yeo |
| Creative Director | Elvis Chau/Grace Liu/Cecilia Zhu |
| Copywriter | Jun Qian/Cecilia Zhu |
| Agency Producer | Jane Zhang/Fiona Zhong/Anson Zhu |
| Account Supervisor | Danielle Godbier/Fiona Lam/Lois Xu/Julie Jin/Nathalie Gu |
| Director | Qingsong Liang |
| Producer | Lao Zhu |
| Art Director | Sandra Shen/Elvis Chau |
To recruit participants for the Ford Focus Cup, we created a viral video to be published on several popular site.The idea is to be use human forming racing cars, pretending to race with each other, to bring out their desires for racing. It also ran on TV.