Title | SOAP |
Brand | WEGO LOVE MOTEL |
Product / Service | WEGO LOVE MOTEL |
Category | A10. Sports, Entertainment, Travel & Leisure |
Entrant | OGILVY & MATHER TAIWAN Taipei, CHINESE TAIPEI |
Entrant Company: | OGILVY & MATHER TAIWAN Taipei, CHINESE TAIPEI |
Advertising Agency: | OGILVY & MATHER TAIWAN Taipei, CHINESE TAIPEI |
Production Company: | GREATLAND FILMS Taipei, CHINESE TAIPEI |
Credits | |
Executive Creative Director | Jennifer Hu |
Creative Director | Jennifer Hu |
Copywriter | Jennifer Hu/Lisa Hsu |
Agency Producer | Chuang/Chiu Chi |
Advertiser's Supervisor | Paul Cheng |
Account Manager | Dora Lee |
Account Supervisor | Jessie Wang |
Director | Masami Kamiyama |
Art Director | Kenny Chian |
This is a motel launch campaign to make women feel beautiful at any given moment. In this spot we see a man and woman having an affair which takes place in a motel. However, when getting intimate, the man slips on the bar of soap cracks his head leaving the woman having to get rid of the body.