| Title | YOU CAN DO IT |
| Brand | JOHNSON AND JOHNSON |
| Product / Service | NICORETTE GUM AND PATCH |
| Category | A05. Pharmaceuticals, Beauty Products, Cosmetics & Toiletries |
| Entrant | PARAGON Tokyo, JAPAN |
| Entrant Company: | PARAGON Tokyo, JAPAN |
| Advertising Agency: | I&S BBDO Tokyo, JAPAN |
| Production Company: | PARAGON Tokyo, JAPAN |
Credits | |
| Creative Director | Hiroshi Murata |
| Copywriter | Hiroshi Murata |
| Planner | Hiroshi Murata |
| Account Supervisor | Yuki Koizumi/Hiromasa Takayama/Naomi Nishimura |
| Director | Shigeto Matsuzaki |
| Producer | Masao Oe/Yasuhiro Watanabe |
| Editor | Shojiro Urahama/Tetsuo Shinshi |
| Sound Design/Arrangement | Backslash |
| Music Artist/Title | Kanou Kawashima/Original |
| Animation | PH Studio |
| Lighting | Yukihiro Onodera/Motofumi Kaneshiro |
| Post Production | Ray McRay |
| Other Credits | Production Maneger: Mitsushi Murata/Angela |
A little boy is working very hard to learn to ride his bicycle. The father supports his son's challenge by his side. The father takes out a cigarette to have a break but the boy keeps on trying no matter how many times he fails. Impressed by the boy's attitude, he decides to take a challenge of giving up smoking. Just like a child needs support when learning to ride the bicycle, support is needed when giving up smoking. Giving up smoking is not easy, but Nicorette supports your challenge.