Title | VOICE PERFORMANCE |
Brand | PANASONIC CORPORATION |
Product / Service | PANASONIC BLUE BATTERY |
Category | A08. Cars & Automotive Services |
Entrant | TOHOKUSHINSHA FILM CORPORATION Tokyo, JAPAN |
Entrant Company: | TOHOKUSHINSHA FILM CORPORATION Tokyo, JAPAN |
Advertising Agency: | HAKUHODO ARCHITECT Tokyo, JAPAN |
2nd Advertising Agency: | HAKUHODO Tokyo, JAPAN |
Production Company: | TOHOKUSHINSHA FILM CORPORATION Tokyo, JAPAN |
Credits | |
Creative Director | Teruo Nagai/Yuji Otani |
Copywriter | Yuki Kato/Hiroyoshi Maruyama |
Director | Tsuyoshi Takamura |
Producer | Satoshi Matsumoto/Toshikazu Abe |
Editor | Mitsuharu Hayakawa |
Sound Design/Arrangement | Onpa |
Art Director | Hiroyoshi Maruyama/Yuji Otani |
Lighting | Sinthop Sophon |
Post Production | Digital Egg Inc. |
This is a story about an unlucky man whose car battery goes dead. Kent Frick is playing the main role, who is well-known for his special skills of making real sound from his mouth. At the end of the story, he realizes that "the car cannot move without a battery." The message is very simple. But because it's simple, it re-emphasizes the ordinary subject, thus it gives a strong impression.