CAESAR

TitleCAESAR
BrandDICOS FAST-FOOD RESTAURANT
Product / ServiceDICOS FAST-FOOD RESTAURANT
CategoryA09. Retail Outlets, Fast Food Outlets & Restaurants
EntrantPUBLICIS SHANGHAI, CHINA
Entrant Company:PUBLICIS SHANGHAI, CHINA
Advertising Agency:PUBLICIS SHANGHAI, CHINA
Production Company:OCTOBER FILMS Taipei, CHINESE TAIPEI

Credits

Creative DirectorJack Liao
CopywriterLucia Zhang
Account ManagerBrain Hsu
Account SupervisorKevin Guo
Art DirectorZhaomin Xue

Brief Explanation

It was said that the Roman Caesar made a delicious cuisine called the “Italian Tender Chicken with tomato and eggplants” to win the heart of the Egyptian Queen. The special ingredients were rosemary and thyme sauce, with some tomato. It represented the eternal love of Caesar. The Egyptian Queen tasted it and was so delighted that she agreed to the love of Caesar. Their love story became the romantic story told for over many many centuries. Tell a beautiful story about the delicious cuisine, create a delicious legend about the products.