| Title | CLIFF |
| Brand | GUINNESS ANCHOR BERHAD |
| Product / Service | ANTI-DRINK DRIVING |
| Category | A16. Public Service, Charity & Fund Raising |
| Entrant | SAATCHI & SAATCHI Petaling Jaya, MALAYSIA |
| Entrant Company: | SAATCHI & SAATCHI Petaling Jaya, MALAYSIA |
| Advertising Agency: | SAATCHI & SAATCHI Petaling Jaya, MALAYSIA |
Credits | |
| Executive Creative Director | Adrian Miller/Edmund Choe |
| Copywriter | Christie Herman |
| Account Supervisor | Aaron Taylor |
| Art Director | Ong Kien Hoe |
| Photographer | Alex Tow - Threesixty° Photography |
| Other Credits | Retoucher: Choyue Chen - Threesixty° Photography |