| Title | DAGGER |
| Brand | HASBRO SINGAPORE |
| Product / Service | CLUEDO DETECTIVE BOARD GAME |
| Category | A10. Sports, Entertainment, Travel & Leisure |
| Entrant | McCANN ERICKSON SINGAPORE, SINGAPORE |
| Entrant Company: | McCANN ERICKSON SINGAPORE, SINGAPORE |
| Advertising Agency: | McCANN ERICKSON SINGAPORE, SINGAPORE |
Credits | |
| Executive Creative Director | Farrokh Madon |
| Copywriter | Joseph Cheong |
| Advertiser's Supervisor | Joy Koh |
| Account Supervisor | Joyce Wong |
| Art Buyer | Nancy Sum |
| Art Director | Ang Sheng Jin |
| Illustrator | Evan Lim - Magic3 |
| Photographer | Seah Ee Ling - Nemesis Pictures |
| Typographer | Ang Sheng Jin |
| Other Credits | Production: Jacqueline Wong |