| Title | SMOOTH LEGS |
| Brand | PROCTER & GAMBLE |
| Product / Service | GILLETTE VENUS |
| Category | B02. Consumer Products |
| Entrant | BBDO/PROXIMITY MALAYSIA Kuala Lumpur, MALAYSIA |
| Entrant Company: | BBDO/PROXIMITY MALAYSIA Kuala Lumpur, MALAYSIA |
| Advertising/Web Design Agency: | BBDO/PROXIMITY MALAYSIA Kuala Lumpur, MALAYSIA |
Credits | |
| Name | Company | Position |
|---|---|---|
| Ronald Ng | BBDO/Proximity Malaysia | Chief Creative Officer |
| Nina Mohamed-Nor | BBDO/Proximity Malaysia | Creative Director |
| Mundzir Abdul Latif | BBDO/Proximity Malaysia | Art Director |
| Andrea Yap | BBDO/Proximity Malaysia | Copywriter |
| Mundzir Abdul Latif | BBDO/Proximity Malaysia | Web Designer |
| Alfred Tan | BBDO/Proximity Malaysia | Programmer |
| Sidney Quah | BBDO/Proximity Malaysia | Web Designer |
We wanted to show that using Gillette Venus razors gave you seriously smooth legs. So, we created a video banner that required user interaction to illustrate just how smooth a pair of legs could be.