| Title | SLEEPING |
| Brand | HONDA CO. |
| Product / Service | CAR NAVIGATION SYSTEM |
| Category | B02. Consumer Products |
| Entrant | DENTSU Tokyo, JAPAN |
| Entrant Company: | DENTSU Tokyo, JAPAN |
| Advertising/Web Design Agency: | DENTSU Tokyo, JAPAN |
Credits | |
| Name | Company | Position |
|---|---|---|
| Hiroki Nakamura | Dentsu | Creative Director |
| Yasuharu Sasaki | Dentsu | Copywriter |
| Yusuke Kitani | Kaibutsu | Art Director |
| Ryoichi Nakano | Dentsu | Agency Producer |
| Hiroki Nakamura | Dentsu | Interactive Designer |
| Seitaro Miyachi | Dentsu | Interactive Designer |
| Keiko Ono | Film Producer | |
| Kentaro Ishibashi | Film Producer | |
| Minami Suzuki | Film Producer |
In Japan, 53% of the car users own car navigation system. “Internavi”, Honda's genuine car navigation system is equipped with sophisticated gears, such as the auto-updating map data.