| Title | A DAY IN THE LIFE OF CHENNAI |
| Brand | BENNET COLEMAN & CO. |
| Product / Service | THE TIMES OF INDIA |
| Category | A05. TV - Best Use of Music including Sound Design |
| Entrant | JWT INDIA Mumbai, INDIA |
| Entrant Company: | JWT INDIA Mumbai, INDIA |
| Advertising Agency: | JWT INDIA Mumbai, INDIA |
| Production Company: | GOOD MORNING FILMS Mumbai, INDIA |
Credits | |
| Executive Creative Director | Senthil Kumar/Agnello Dias |
| Creative Director | Senthil Kumar |
| Copywriter | Senthil Kumar |
| Agency Producer | Mark Manuel |
| Advertiser's Supervisor | Rahul Kansal/Priya Gupta/Suganthan Kandaswamy |
| Account Supervisor | Vijay Menon |
| Director | Shashank Chaturvedi |
| Producer | Vikram Kalra |
| Editor | Shashank Chaturvedi |
| Sound Design/Arrangement | Vijay Anthony |
| Music Artist/Title | Vijay Anthony/Madurai Chinnaponnu |
| Art Director | Karthik Sekhar |
| Lighting | Jason West |
| Post Production | Prime Focus |
A short satire on a day in the life of Chennai, through the 24 hour biography of a giant cardboard cutout character in a double role, through the ups and downs of cinema and politics, becoming a metaphor for the rise and fall of stars on the screen and beyond it. A film that celebrates the cinema capital of india and its unique Cutout Culture with a folk narrative based soundtrack that went beyond the commercial and captured the Top of the Charts position on all Indian music channels with its addictive Double Beat : Naaka Mukka Naaka Mukka...