| Title | AIR HOCKEY |
| Brand | PROCTER & GAMBLE |
| Product / Service | REJOICE SHAMPOO |
| Category | B02. Best use of Ambient Advertising: Special Build |
| Entrant | LEO BURNETT MANILA Makati City, THE PHILIPPINES |
| Entrant Company: | LEO BURNETT MANILA Makati City, THE PHILIPPINES |
| Advertising Agency: | LEO BURNETT MANILA Makati City, THE PHILIPPINES |
Credits | |
| Executive Creative Director | Raoul S. Panes |
| Creative Director | Alvin Tecson |
| Copywriter | Alvin Tecson |
| Account Manager | Jet Darisan/Roan Ebrahim/Jess Geli |
| Account Supervisor | Melissa Hill |
| Producer | Marissa Abayari |
| Art Director | Mela Advincula |
To show Rejoice Shampoo’s promise of smooth hair in a more engaging way, branded air hockey tables were strategically placed in malls, salons and college dorms. The surface of the tables was made to look like strands of hair where Rejoice-branded pucks would smoothly slide across.