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Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Food / Drink
FLOPPY SNOOD
BAIADA - STEGGLES / TURKEY 		M&C SAATCHI Sydney AUSTRALIA RUMBLE STUDIOS Sydney AUSTRALIA
QUICK TO FIGHT
BAIADA - STEGGLES / TURKEY 		M&C SAATCHI Sydney AUSTRALIA RUMBLE STUDIOS Sydney AUSTRALIA
SWEET PROTEIN TREAT
BAIADA - STEGGLES / TURKEY 		M&C SAATCHI Sydney AUSTRALIA RUMBLE STUDIOS Sydney AUSTRALIA
I'M DRINKING IT FOR YOU
DB BREWERIES / DB BREWERIES 		COLENSO BBDO Auckland NEW ZEALAND SWEETSHOP Auckland / LIQUID STUDIOS Auckland NEW ZEALAND
Gold Spike
UNFORTUNATE GIRL
PT UNITED FAMILY FOOD / SUPER ZUPER CANDY 		WOW INTEGRATED STRATEGIC COMMUNICATIONS Jakarta INDONESIA WOW INTEGRATED STRATEGIC COMMUNICATIONS Jakarta INDONESIA
THE PAPERLESS NEWSPAPER AD
DB BREWERIES / DB BREWERIES 		COLENSO BBDO Auckland NEW ZEALAND FRANKLIN RD Auckland NEW ZEALAND
Short List
A NUANCED FLAVOUR PROFILE
COCA COLA AMATIL / LEMON AND PAEROA 		DDB NEW ZEALAND Auckland NEW ZEALAND DDB NEW ZEALAND Auckland NEW ZEALAND
IF FOR SOME REASON
COCA COLA AMATIL / LEMON AND PAEROA 		DDB NEW ZEALAND Auckland NEW ZEALAND DDB NEW ZEALAND Auckland NEW ZEALAND
THE BOW OF THE TITANIC
COCA COLA AMATIL / LEMON AND PAEROA 		DDB NEW ZEALAND Auckland NEW ZEALAND DDB NEW ZEALAND Auckland NEW ZEALAND
A02 Other FMCG
SPEECH
PILOT CORPORATION / CORRECTION TAPE 		DENTSU INC. Tokyo JAPAN MIT GATHERING Tokyo JAPAN
FAMILY
EARTH (THAILAND) CO., LTD. / ARS ANT KILLER 		DENTSU ONE (BANGKOK) THAILAND SOUNDS GOOD STUDIO Bangkok THAILAND
A03 Healthcare
SCARY VOICES
A. MENARINI PHILIPPINES INC / KAMILLOSAN M SPRAY 		TBWA\SANTIAGO MANGADA PUNO Makati City THE PHILIPPINES SOUND DESIGN RECORDING STUDIOS Manila / SOUND DESIGN RECORDING STUDIOS Manila THE PHILIPPINES
"LIFE INSIDE OF YOU"
JOHNSON & JOHNSON PHILIPPINES, INC. / ANTIOX 		McCANN MANILA THE PHILIPPINES JUST ADD WATER PRODUCTIONS Makati City / LOUDBOX STUDIOS Makati City THE PHILIPPINES
UNCLE
RECKITT BENCKISER / MOOV PAIN RELIEF CREAM 		McCANN INDIA Mumbai INDIA
Short List
FATHER
RECKITT BENCKISER / MOOV PAIN RELIEF CREAM 		McCANN INDIA Mumbai INDIA
Short List
MOTHER
RECKITT BENCKISER / MOOV PAIN RELIEF CREAM 		McCANN INDIA Mumbai INDIA
Silver Spike
A05 Automotive
PASSING TIME
SUZUKI / SUZUKI AUTOMOTIVE'S 		DELOITTE AUSTRALIA Melbourne AUSTRALIA DELOITTE AUSTRALIA Melbourne / BANG BANG STUDIOS Melbourne AUSTRALIA
DISAPPOINTED INNER CHILD
SUZUKI / SUZUKI AUTOMOTIVE'S 		DELOITTE AUSTRALIA Melbourne AUSTRALIA DELOITTE AUSTRALIA Melbourne / BANG BANG STUDIOS Melbourne AUSTRALIA
A06 Retail
"OPT IN"
JOLLIBEE FOODS CORPORATION, INC. / JOLLIBEE 		McCANN MANILA THE PHILIPPINES HIT PRODUCTIONS Makati City / JUST ADD WATER PRODUCTIONS Makati City THE PHILIPPINES
A08 Media / Entertainment
EMAILS
TABCORP / KENO 		CLEMENGER BBDO BRISBANE AUSTRALIA
BARBERSHOP
TABCORP / KENO 		CLEMENGER BBDO BRISBANE AUSTRALIA
A09 Consumer Services / Business to Business
BOOK
CITI / CITI CASH BACK 		FLOCK Jakarta INDONESIA
SOFA
CITI / CITI CASH BACK 		FLOCK Jakarta INDONESIA
POCKET
CITI / CITI CASH BACK 		FLOCK Jakarta INDONESIA
HUSBAND
CITI / CITI CASH BACK 		FLOCK Jakarta INDONESIA
Short List
WIFE
CITI / CITI CASH BACK 		FLOCK Jakarta INDONESIA
BANKWEST - BANK LESS
BANKWEST / BANKWEST BANKING 		VMLY&R Sydney / UNION Sydney AUSTRALIA SONG ZU Sydney / TURNING STUDIOS Sydney AUSTRALIA
TUESDAY
STATE / STATE INSURANCE 		COLENSO BBDO Auckland NEW ZEALAND THE JACKY WINTER GROUP Melbourne / FRANKLIN RD Auckland AUSTRALIA / NEW ZEALAND
SATURDAY
STATE / STATE INSURANCE 		COLENSO BBDO Auckland NEW ZEALAND THE JACKY WINTER GROUP Melbourne / FRANKLIN RD Auckland AUSTRALIA / NEW ZEALAND
FRIDAY
STATE / STATE INSURANCE 		COLENSO BBDO Auckland NEW ZEALAND THE JACKY WINTER GROUP Melbourne / FRANKLIN RD Auckland AUSTRALIA / NEW ZEALAND
A10 Not-for-profit / Charity / Government
REMORSE CODE
SPARK PHILIPPINES / NON PROFIT 		VMLY&R ASIA Singapore SINGAPORE HOGARTH WORLDWIDE Singapore SINGAPORE
PREPARE YOUR HOME
THAI HEALTH PROMOTION FOUNDATION / AGEING SOCIETY CAMPAIGN 		BBDO BANGKOK THAILAND
PREPARE YOUR HEALTH
THAI HEALTH PROMOTION FOUNDATION / AGEING SOCIETY CAMPAIGN 		BBDO BANGKOK THAILAND
A11 Corporate Social Responsibility (CSR) / Corporate Image
PICKING UP CHILD
TOYOTA INDONESIA / TOYOTA SAFETY FEATURES 		DENTSU INDONESIA Jakarta INDONESIA
B01 Use of Radio & Audio as a Medium
LENDING VOICE TO THE SILENCED
POWER PLANT CINEMA / POWER PLANT CINEMA 		VMLY&R PHILIPPINES Taguig City THE PHILIPPINES LOUDBOX STUDIOS Makati City / MAKINA PRODUCTIONS Makati City THE PHILIPPINES
NIGHT SHAKE DRILL BROADCAST
FUKUSHIMA-MINPO CO. / RADIO FUKUSHIMA CO. / FUKUSHIMA-MINPO 		DENTSU INC. Tokyo JAPAN ROBOT COMMUNICATIONS INC. Tokyo / FUKUSHIMA EIZOH KIKAKU JAPAN
Grand Prix
PICKING UP CHILD & DELIVERING FOOD
TOYOTA INDONESIA / TOYOTA SAFETY FEATURES 		DENTSU INDONESIA Jakarta INDONESIA
SUMMER STATIC STATIONS
Procter & Gamble / OLD SPICE DEO SPRAY 		PUBLICIS SINGAPORE SINGAPORE
STRONGBOW: CNY REFRESHED
HEINEKEN MALAYSIA / STRONGBOW 		BONSEY JADEN Kuala Lumpur MALAYSIA BONSEY JADEN Kuala Lumpur / FUSE ADVENTURES IN AUDIO Petaling Jaya MALAYSIA
B02 Use of Audio Technology
THE BLINDFOLDED LIVE TRAILER
NETFLIX / NETFLIX 		J. WALTER THOMPSON BANGKOK THAILAND THIS IS IT Bangkok / CINESOUND Bangkok THAILAND
BABY CHAT
BAYER / ELEVIT 		J. WALTER THOMPSON JAPAN Tokyo JAPAN J. WALTER THOMPSON JAPAN Tokyo JAPAN
Bronze Spike
BEAT OF A BILLION
SPOTIFY / SPOTIFY 		LEO BURNETT INDIA Mumbai INDIA PRODIGIOUS INDIA Mumbai INDIA
Short List
B03 Branded Content / Programming
A SINGING MASTERPIECE
THE PALACE MUSEUM / QQ MUSIC 		TENCENT Shenzhen CHINA TREEDOM Shenzhen CHINA
Short List
VOLVO
VOLVO / VOLVO 		GREY MALAYSIA Petaling Jaya MALAYSIA
C01 Use of Music
I'M DRINKING IT FOR YOU
DB BREWERIES / DB BREWERIES 		COLENSO BBDO Auckland NEW ZEALAND SWEETSHOP Auckland / LIQUID STUDIOS Auckland NEW ZEALAND
Short List
C02 Sound Design
PICKING UP CHILD
TOYOTA INDONESIA / TOYOTA SAFETY FEATURES 		DENTSU INDONESIA Jakarta INDONESIA
DELIVERING FOOD
TOYOTA INDONESIA / TOYOTA SAFETY FEATURES 		DENTSU INDONESIA Jakarta INDONESIA
C03 Script
FLOPPY SNOOD
BAIADA - STEGGLES / TURKEY 		M&C SAATCHI Sydney AUSTRALIA RUMBLE STUDIOS Sydney AUSTRALIA
QUICK TO FIGHT
BAIADA - STEGGLES / TURKEY 		M&C SAATCHI Sydney AUSTRALIA RUMBLE STUDIOS Sydney AUSTRALIA
SWEET PROTEIN TREAT
BAIADA - STEGGLES / TURKEY 		M&C SAATCHI Sydney AUSTRALIA RUMBLE STUDIOS Sydney AUSTRALIA