BE-KIND'S JOURNEY TO CANNES FESTIVAL

TitleBE-KIND'S JOURNEY TO CANNES FESTIVAL
ClientMARS WRIGLEY CONFECTIONERY
Product / ServiceBE-KIND
CategoryF01. Integrated Campaign led by Brand Experience & Activation
EntrantRUDER FINN GZ Guangzhou, CHINA
Idea Creation RUDER FINN GZ Guangzhou, CHINA

Credits

Name Company Position
Anna Li Mars Wrigley Marketing Director
Xiaohang Deng Mars Wrigley Senior Marketing Manager
Grace Liang Ruder Finn GZ General Manager
Coyi Zhang Ruder Finn GZ Account Director
Vivian Zheng Ruder Finn GZ Senior Consultant
Tobe Chen Ruder Finn GZ Creative Director
Ellar Ouyang Ruder Finn GZ IMC Copywriter
Eva Jin Ruder Finn GZ Associate Creative Director
Cherry Huang Ruder Finn GZ Account Executive
Mendy Lin Ruder Finn GZ Senior Designer
Links
Video URL